# FestaLab Festas E Eventos Ltda-ME

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/festalab-festas-e-eventos-ltda-me

- Industry: Internet
- Headquarters: Sao Paulo, Brazil
- Website: www.festalab.com.br
- Total disclosed funding: $1.3M
- Latest round: Seed (May 6, 2020)
- Investors on record: 3

## About

FestaLab specializes in providing online invitation services to streamline event planning, covering occasions like birthdays, weddings, and baby showers through customizable digital invitations.FestaLab is an online platform founded in 2017 in Sao Paulo, Brazil, that facilitates the planning of personal events by offering digital invitation solutions. The company was co-founded by Breno Gazzola and Erik Santana, with Erik also serving as the CEO. FestaLab has completed 2 deals, with its most recent deal occurring on May 6, 2020, when it raised BRL 7.5 million in SEED funding from investors including Atlantico, BigBets, and Canary, totaling BRL 7.5 million raised to date.FestaLab offers a comprehensive suite of online invitation services designed to facilitate event planning for various occasions, including children's birthday parties, adult celebrations, weddings, and baby showers. Their core product allows users to create personalized event websites, enabling them to send digital invitations via popular messaging platforms such as WhatsApp, Facebook, and email. The platform also includes features like RSVP management, guest lists, and a gift registry, catering primarily to individual consumers planning private events and enhancing their communication and organization efforts.FestaLab generates revenue through a mixed transaction model that includes free and premium offerings for its online invitation services. The primary revenue stream comes from the sale of digital invitation images starting at BRL 14.90 for events like birthdays and baby showers, and BRL 19.90 for weddings. Users can create fully functional event websites at no cost but may opt for paid features or image invitations. This structure attracts a wide customer base, including those who prefer free services and those willing to pay for additional features.In May 2020, FestaLab raised BRL 7.5 million in SEED funding, which will be utilized to enhance its service offerings and expand into new markets. The company is actively developing new features for its platform to be launched in the coming year, aiming to improve user experience. FestaLab is also targeting expansion into the broader Latin American market by 2023, seeking to leverage its existing technology to tap into new customer segments.

## Funding rounds

- Seed, May 6, 2020, $1.3M — Canary, BigBets, Atlantico
- Seed, Nov 18, 2019 — Canary

## Investors

- Canary (https://capitalatlas.ai/funds/canary) — Seed
- BigBets — Seed
- Atlantico (https://capitalatlas.ai/funds/atlantico) — Seed