# Fengniaowu.com

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/fengniaowu-com

- Industry: Internet
- Headquarters: Shanghai, China
- Website: www.fengniaowu.com
- Latest round: Angel (Jun 27, 2018)
- Investors on record: 2

## About

Fengniaowu.com specializes in the design and installation of high-quality wooden doors and windows, focusing on aesthetic appeal and functional home solutions for various residential projects.Founded in 2016 and headquartered in Shanghai, China, Fengniaowu.com is dedicated to providing premium wooden fixtures. The company has undergone strategic pivots to enhance its product offerings and market reach. CEO Siqi Lu, who has a background in the home improvement sector, leads the company. As of June 27, 2018, Fengniaowu.com raised an undisclosed amount of Angel funding from investors including Haier Capital and Shenzhen Centralcon Land, marking a pivotal point in its growth trajectory. The company has engaged in a total of 1 deal since its inception.Fengniaowu.com specializes in the design, manufacturing, and installation of wooden doors and windows, focusing on providing aesthetically pleasing and functional home solutions. Their offerings include a diverse range of customizable wooden doors and windows constructed with high-quality materials to ensure durability and energy efficiency. The company addresses common challenges in home décor and energy conservation for homeowners, interior designers, and real estate developers, particularly in urban markets such as Beijing and Shanghai, where demand for high-quality home fixtures is significant.The revenue structure of Fengniaowu.com is primarily derived from direct sales of their wooden doors and windows, as well as installation services that enhance customer experience. The company employs a direct-to-consumer model and has partnerships with contractors and retailers, allowing for a diverse customer base. Fengniaowu.com maintains a premium pricing strategy that reflects the quality of its flagship products, ensuring competitiveness in the industry.Fengniaowu.com plans to enhance its product line with new designs aimed at improving energy efficiency and aesthetic appeal, with launches expected in late 2023. The company is targeting expansion into new geographic markets, specifically aiming to enter tier-2 cities in China and select Southeast Asian markets by 2024. The recent Angel funding raised in June 2018 will be utilized to support product development and market entry strategies, ensuring that Fengniaowu.com can effectively respond to evolving consumer demands.

## Funding rounds

- Angel, Jun 27, 2018 — Haier Capital, Shenzhen Centralcon Land

## Investors

- Haier Capital (https://capitalatlas.ai/funds/haier-capital) — Angel
- Shenzhen Centralcon Land — Angel