# FDDING

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/fdding

- Industry: Internet
- Headquarters: Seoul, South Korea
- Website: www.fdding.com
- Total disclosed funding: $0.1M
- Latest round: Seed (Jun 3, 2020)
- Investors on record: 1

## About

Based in South Korea, FDDING INC. specializes in premium wedding photography services, capturing personalized narratives that provide couples with lasting memories of their special day.FDDING INC. was founded in 2017 in Seoul, South Korea, focusing on high-quality wedding photography. The company has engaged in three total deals, with the most recent funding round taking place on June 3, 2020, where they raised KRW 130 million in Seed funding from Ulsan Creative Economy Innovation Center. Ji-hoon Lim serves as both the founder and CEO, steering the company's vision and operations.FDDING specializes in premium wedding photography services, focusing on capturing personalized narratives through images. Their core offerings include wedding day photography, DVDs of the wedding event, and additional services such as makeup and dress rentals. The company's approach emphasizes natural, candid photography that transforms fleeting moments into lasting memories, primarily catering to couples preparing for their weddings. FDDING operates in various geographical markets within South Korea, targeting clients in major urban areas, including Seoul and its surrounding regions. They also provide a platform for customers to connect with photographers available on their desired dates, enhancing scheduling convenience and providing a wide selection of professional talent.FDDING's revenue model is structured around direct-to-consumer transactions, where clients pay for photography services, DVDs, and ancillary services like makeup and dress rentals. The company employs a standard pricing plan for wedding photography packages, which may include different tiers based on the number of hours of coverage or additional services selected by the customer. Transactions typically occur through an online booking system, allowing clients to secure their photographers and services in advance, creating a streamlined experience for couples on their special day.FDDING INC. plans to leverage the recent Seed funding of KRW 130 million raised in June 2020 to expand its service offerings and enhance its platform for connecting couples with photographers. The company aims to introduce new products that may include additional wedding-related services, although specific release dates are yet to be detailed. Furthermore, FDDING is looking to expand its presence in new geographic markets beyond Seoul, although specific regions and timelines for this expansion have not been disclosed.

## Funding rounds

- Seed, Jun 3, 2020, $0.1M — Ulsan Creative Economy Innovation Center
- Seed, Dec 26, 2019 — Ulsan Creative Economy Innovation Center

## Investors

- Ulsan Creative Economy Innovation Center (https://capitalatlas.ai/funds/ulsan-creative-economy-innovation-center) — Seed