# Farmy

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/farmy

- Industry: Internet
- Headquarters: Zurich, Switzerland
- Website: www.farmy.ch
- Latest round: Seed (Dec 11, 2014)
- Investors on record: 1

## About

Based in Switzerland, Farmy AG is an online supermarket that specializes in delivering fresh, high-quality food products directly from local producers, catering to the needs of health-conscious consumers.Farmy AG, founded in 2014 and headquartered in Zurich, Switzerland, operates as an online marketplace for fresh food products. The company has completed 6 deals, with its most recent funding round on June 29, 2023, raising CHF 10.5 million in a venture funding round, which equals the total amount raised. The founder, Moksh Desai, has a background in entrepreneurship, but further details on his previous ventures are not available.Farmy is a Swiss-based online marketplace that specializes in the delivery of fresh, high-quality food products sourced directly from local producers. The company offers a diverse range of products, including fresh fruits and vegetables, dairy products, bakery items, meats, and fish, all characterized by their commitment to sustainability and regional sourcing. Farmy also features a selection of fine wines and seasonal flower arrangements, catering to various consumer needs. The platform is designed to meet the daily nutritional demands of customers, ensuring that products are delivered within five days, often fresher than those found in traditional supermarkets. Its primary client base includes health-conscious consumers, families, and individuals interested in organic and locally-sourced food products across Switzerland.Farmy operates on a direct-to-consumer model, facilitating transactions via its online platform. Customers can order products on a one-off basis or potentially subscribe for regular deliveries, enhancing convenience. The pricing structure varies across categories, with flagship products such as organic meats and locally-produced dairy items priced competitively to reflect their quality and sourcing practices. Revenue is generated from individual sales, as well as potential partnerships with local producers who supply goods to the platform. The company emphasizes free delivery for first-time orders, encouraging trial and customer retention within the Swiss market.In June 2023, Farmy AG raised CHF 10.5 million in venture funding from unspecified investors. The company will utilize this funding to achieve business growth and profitability. Farmy plans to expand its product offerings and enhance its online platform to cater to a broader audience, while further exploring potential geographic expansions within Europe to increase its market reach.

## Funding rounds

- Seed, Dec 11, 2014 — Tenderloin Ventures

## Investors

- Tenderloin Ventures (https://capitalatlas.ai/funds/tenderloin-ventures) — Seed