# FamilyPet

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/familypet

- Industry: Internet
- Headquarters: Chicago, US
- Website: www.doggyloot.com
- Total disclosed funding: $2.5M
- Latest round: Series A (Aug 19, 2013)
- Investors on record: 2

## About

FamilyPet LLC operates as an e-commerce platform providing a wide range of pet supplies and accessories, while promoting charitable contributions to animal welfare with every purchase.FamilyPet LLC, founded in 2010 and headquartered in Chicago, US, specializes in pet products including treats, toys, and grooming essentials. The company's latest investment round was a Series A in December 2014, led by Origin Ventures, raising a total of USD 2.50 mn. FamilyPet LLC has secured three deals to date, with the most recent occurring in December 2014, when Origin Ventures exited its stake in the company.FamilyPet LLC, through its platform, offers a broad selection of pet supplies such as treats, toys, and grooming essentials, alongside apparel and accessories with pet themes. The Paw Print Collection is a notable highlight. They emphasize charitable giving, ensuring that each purchase provides at least 35 meals for shelter animals, while catering to customers across the United States, Canada, and select international markets.FamilyPet LLC generates revenue primarily through direct-to-consumer sales and subscription services, including their Subscribe 2 Good™ program for automatic reordering of pet supplies. Their product offerings, like the Super Cozy™ Pet Blanket, are competitively priced to attract a diverse customer base, and they promote initiatives such as Gift That Gives More™, allowing customers to support animal rescue through their purchases.FamilyPet LLC aims to develop new products and expand its offerings in the pet supplies sector. Recent funding will be utilized to facilitate these efforts. Although specific product release dates and new market details have not been disclosed, the company continues to explore opportunities for geographic expansion.

## Funding rounds

- Series A, Aug 19, 2013, $2.5M — Sandbox Industries, Origin Ventures

## Investors

- Sandbox Industries (https://capitalatlas.ai/funds/sandbox-industries) — Series A
- Origin Ventures (https://capitalatlas.ai/funds/origin-ventures) — Series A