# Family.cards

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/family-cards

- Industry: Consumer Products
- Headquarters: Berlin, Germany
- Website: www.family.cards
- Total disclosed funding: $1.3M
- Latest round: Seed (Sep 27, 2024)
- Investors on record: 6

## About

Based in Germany, Family.cards provides an innovative platform designed to enhance communication for seniors, allowing effortless connections with family and friends through a tailored television interface.Family.cards was founded in 2022 in Berlin, Germany, and focuses on bridging the digital divide for seniors. The company has completed three deals, with its latest funding round being a Seed round where it raised EUR 1.200 mn, led by Antler. The founders, Floriana Raffauf and Simon Hafner, bring experience from previous ventures, contributing to Family.cards' vision and execution.Family.cards offers a specialized solution aimed at seniors, providing an easy-to-use platform for connecting with family and friends via television. Their core product includes a complete set with a wireless card reader, charging station, HDMI box, control cards, and a camera with a microphone for video calls. This system operates on Wi-Fi or a 4G SIM card and automates various functions to enhance user experience, catering primarily to German-speaking markets.Family.cards generates revenue through direct-to-consumer sales of its complete product sets, which are available exclusively online. The sales model consists of one-time purchases for the initial set and options for ongoing purchases of personalized cards, facilitating a seamless user experience and promoting family engagement through the accompanying app.Family.cards anticipates future growth through the introduction of new products and enhancements to existing services. The company aims to expand its reach into additional markets within the broader European region by the end of 2024. Recent funding, including contributions from Birdhouse, will support the development of these initiatives, facilitating technological upgrades and market research to optimize product offerings.

## Funding rounds

- Seed, Sep 27, 2024, $1.3M — Brandenburg Kapital, Seed and Speed Ventures, Antler, OHA Osnabrück Healthcare Accelerator, Business Buddies GmbH, Birdhouse

## Investors

- Brandenburg Kapital (https://capitalatlas.ai/funds/brandenburg-kapital) — Seed
- Seed and Speed Ventures (https://capitalatlas.ai/funds/seed-and-speed-ventures) — Seed
- Antler (https://capitalatlas.ai/funds/antler) — Seed
- OHA Osnabrück Healthcare Accelerator — Seed
- Business Buddies GmbH — Seed
- Birdhouse (https://capitalatlas.ai/funds/birdhouse) — Seed