# Fairair

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/fairair

- Industry: Consumer Products
- Headquarters: Shenzhen, China
- Website: www.fairair.cn
- Latest round: Angel (Jul 1, 2014)
- Investors on record: 1

## About

Fairair is a company specializing in advanced air purification technology, particularly through its innovative FAIRAIR Air Purification Robot, designed to improve indoor air quality for residential and business environments.Founded in 2014 in Shenzhen, China, Fairair develops air purification solutions aimed at enhancing indoor environments. The company has undergone no significant pivots since inception. David Liu serves as CEO. Fairair raised seed financing in September 2014 from undisclosed investors, accumulating a total of USD 150,000. The company has been involved in 2 deals since its establishment.Fairair specializes in air purification technology, primarily offering the FAIRAIR Air Purification Robot. This device enhances indoor air quality through advanced filtration systems targeting pollutants, allergens, and particulate matter. It also uses smart technology to monitor and adjust filtration processes in real-time. The target market includes residential customers and businesses, with recent expansions into North America and parts of Europe to meet growing demand for air purification solutions, particularly in polluted urban areas.Fairair's revenue model is based on direct-to-consumer sales of its air purification systems, complemented by partnerships with retailers and wholesalers. Customers can purchase the FAIRAIR Air Purification Robot outright or opt for subscription-based services for maintenance and replacement filters. The pricing caters to various consumer segments, facilitating a straightforward purchasing process that reflects increasing consumer interest in air quality.Fairair plans to launch new products focused on enhancing air purification technology, although specific release dates are not yet disclosed. The company aims to expand into additional markets, particularly targeting regions in North America and Europe by the end of 2024. The funding raised in September 2014 will be utilized to support these initiatives, particularly in product development and market expansion efforts.

## Funding rounds

- Angel, Jul 1, 2014 — LeBox Capital

## Investors

- LeBox Capital (https://capitalatlas.ai/funds/lebox-capital) — Angel