# Factors.ai

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/factors-ai

- Industry: Software
- Headquarters: Wilmington, US
- Website: www.factors.ai
- Total disclosed funding: $3.6M
- Latest round: Series A (Jul 18, 2023)
- Investors on record: 3

## About

Established in 2020 and based in Delaware, the US, Slashbit, Inc., dba Factors.ai, operates as a provider of cloud-based advertising and marketing platforms. Srikrishna Swaminathan (CEO), Praveen Das, and Aravind Murthy (CTO) are the co-founders of the company. In July 2023, Factors.ai raised USD 3.6 million in pre-series A funding from Stellaris Venture Partners, including Elevation Capital and Emergent Ventures. As of 2023, the company’s clients include CleverTap, Plivo, Chargebee, Traceable, Everstage, and others.

The company's products include account intelligence, which enables businesses to identify anonymous companies visiting their websites and empowers intent-based outreach through real-time Slack or email alerts to their sales teams; revenue attribution, which allows businesses to measure the impact of their marketing efforts on pipeline generation, helping them avoid wasted spends and maximize performance; customer journeys, which helps decode and refine account-level journeys with AI-fueled automated insights; and unified reporting, which streamlines data collection and analysis across marketing, sales, and revenue, enabling the creation of self-serve reports for immediate ad hoc inquiries. The firm focused on providing AI-powered solutions to help businesses identify, qualify, and convert sales-ready accounts visiting their websites.

The startup generates revenue through its monthly subscription plans, which include the starter plan for USD 99, the professional plan for USD 179, the growth plan for USD 499, and the custom plan for tailored pricing.

The organization plans to use the July 2023 funding to grow its workforce and expand its market reach.

## Funding rounds

- Series A, Jul 18, 2023, $3.6M — Elevation Capital, Stellaris Venture Partners, Emergent Ventures

## Investors

- Elevation Capital — Series A
- Stellaris Venture Partners (https://capitalatlas.ai/funds/stellaris-venture-partners) — Series A
- Emergent Ventures (https://capitalatlas.ai/funds/emergent-ventures) — Series A