# Fable Home

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/fable-home

- Industry: Consumer Products
- Headquarters: Burnaby, Canada
- Website: www.fablehome.co
- Total disclosed funding: $2.7M
- Latest round: Seed (Aug 4, 2021)
- Investors on record: 4

## About

Based in Burnaby, Canada, Fable Home Inc. creates high-quality dinnerware and home accessories, focusing on sustainability and enhancing dining experiences through thoughtfully designed products.Fable Home Inc. was established in 2019 in Burnaby, Canada, as a company dedicated to producing sustainable home goods. The founders, Joe Parenteau, Max Tims, and Tina Luu, aim to blend functionality with aesthetic appeal. In August 2021, the company raised CAD 3.4 million in a SEED funding round, co-led by MAVAN Capital Partners, Sandpiper Ventures, and True, with participation from Techstars Ventures and other investors. This funding took the total amount raised to CAD 3.4 million.Fable Home specializes in high-quality dinnerware and home accessories, including ceramics, glassware, cutlery, and serveware crafted from responsibly sourced materials. The ceramics are sustainably made in Portugal and feature unique hand-finished elements. In addition to dining ware, they offer vintage-inspired home decor items, such as rugs and wall art, appealing to environmentally conscious consumers across North America and Europe.Fable Home earns revenue through direct-to-consumer sales via their e-commerce platform, allowing customers to select individual items or curated bundles. Their premium products, including ceramic dinnerware sets and vintage glassware, are positioned for personal use and gifting. The company also runs promotional events, enhancing customer loyalty and building a recurring revenue stream as consumers return for new purchases.Following the CAD 3.4 million funding raised in August 2021, Fable Home plans to leverage this investment to expand its global presence and introduce new products across key business verticals. This includes launching additional product lines and growing into new geographic markets, specifically targeting regions in Europe and Asia by 2023.

## Funding rounds

- Seed, Aug 4, 2021, $2.7M — Techstars, True, MAVAN Capital Partners, Sandpiper Ventures

## Investors

- Techstars (https://capitalatlas.ai/funds/techstars) — Seed
- True (https://capitalatlas.ai/funds/true) — Seed
- MAVAN Capital Partners (https://capitalatlas.ai/funds/mavan-capital-partners) — Seed
- Sandpiper Ventures (https://capitalatlas.ai/funds/sandpiper-ventures) — Seed