# Explica

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/explica

- Industry: Media
- Headquarters: Austin, US
- Website: www.explica.co
- Total disclosed funding: $0.5M
- Latest round: Seed (Nov 1, 2016)
- Investors on record: 1

## About

Explica is a digital news platform specializing in delivering articles across diverse sectors, including technology, entertainment, health, and lifestyle, to inform and engage its readership.Founded in 2015 and headquartered in Austin, US, Explica operates as a digital news outlet covering various sectors. The company has undergone a Seed funding round, raising USD 0.45 mn from M Seven 8 in November 2016, and has completed two deals to date.Explica primarily operates as a digital news platform, delivering a diverse range of articles focused on various sectors including technology, entertainment, health, and lifestyle. The company's core offerings include in-depth reporting on emerging trends such as food delivery robots, mental health recovery, and online gaming promotions, which aim to provide readers with actionable insights and timely updates. Through its articles, Explica serves a broad clientele comprising both individuals seeking personal interest stories and businesses looking to stay informed on industry developments. This service is accessed by users predominantly in North America and Southeast Asia, where the demand for reliable and engaging news content continues to grow.Explica generates revenue through a combination of advertising partnerships and subscription models. The platform engages in transactions with both B2B clients and direct consumers, allowing businesses to place targeted advertisements alongside premium content. Subscribers to Explica may gain access to exclusive articles and reports, enhancing their experience and providing additional value. While specific pricing details for subscription plans and advertising rates are not disclosed, it is evident that the firm's revenue streams are designed to support a sustainable business model, capitalizing on its strong readership and market presence.Explica plans to utilize the USD 0.45 mn raised in Seed funding to enhance its product offerings and expand its market reach. The company is expected to develop new features for its digital platform, aimed at improving user engagement and attracting a wider audience. Additionally, Explica is targeting expansion into new geographic regions, particularly additional markets in Southeast Asia, by late 2023, to leverage the increasing demand for digital news content.

## Funding rounds

- Seed, Nov 1, 2016, $0.5M — M Seven 8

## Investors

- M Seven 8 (https://capitalatlas.ai/funds/m-seven-8) — Seed