# Evernote Corporation China

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/evernote-corporation-china

- Industry: Software
- Headquarters: Beijing, China
- Website: www.yinxiang.com
- Latest round: Series B (Mar 17, 2021)
- Investors on record: 6

## About

Evernote Corporation China, based in Beijing, provides a multifunctional note-taking application that enhances productivity for individuals and teams, allowing seamless organization and sharing of notes across devices.Founded in 2012 and headquartered in Beijing, China, Evernote Corporation China specializes in digital note-taking solutions. The company has undergone strategic shifts in its operations to adapt to market demands. It is notable that the company has conducted two significant funding deals, the most recent being on March 17, 2021.The primary offering of YinXiang (????) is its multifunctional note-taking application, designed to enhance productivity for both individuals and teams. The platform enables users to create, organize, and share notes seamlessly across various devices, ensuring that information is always accessible and synchronized. Key features include web clipping tools, comprehensive document support for formats such as Office and PDF, and advanced intelligent search capabilities that facilitate quick retrieval of information. The application serves a diverse clientele, with over 250 million users, including professionals from sectors such as legal, education, finance, and technology. YinXiang is actively marketed in various regions, particularly in Asia-Pacific, where it caters to a growing demand for productivity tools among both individual users and corporate clients.YinXiang generates revenue primarily through a subscription-based model, offering various account types that cater to differing user needs. The company provides tiered pricing plans that allow individuals and organizations to select features and functionalities that align with their requirements. For example, businesses may choose to subscribe to YinXiang TEAMS, a specialized version of the application that provides enhanced collaboration tools and enterprise functionalities, facilitating knowledge management within organizations. Through these subscription services, YinXiang establishes ongoing relationships with its clients, ensuring a steady revenue stream while delivering consistent value through software updates and customer support. The firm's revenue structure reflects its commitment to both direct-to-consumer sales and business-to-business partnerships, positioning the company as a trusted provider in the productivity application market.In March 2021, Evernote Corporation China raised an undisclosed amount of Series B funding led by new investors ZhenFund, Shanghai Cultural Industry Development Investment Fund, with participation from Dunhong Capital Management, Cowin Capital, and Real Power Capital. This funding will be utilized to support the development of new product features aimed at enhancing user experience and expanding into the Asia-Pacific market, with specific focus on regions witnessing increased demand for productivity tools. The company plans to introduce innovative features to its application by the end of 2022, which will further bolster its competitive edge in the productivity sector.

## Funding rounds

- Series B, Mar 17, 2021 — Cowin Capital, Real Power Capital, ZhenFund, Dunhong Capital Management, Shanghai Cultural Industry Development Investment Fund
- Series A, Jun 6, 2018 — Hong Shan

## Investors

- Hong Shan — Series A
- Cowin Capital (https://capitalatlas.ai/funds/cowin-capital) — Series B
- Real Power Capital (https://capitalatlas.ai/funds/real-power-capital) — Series B
- ZhenFund (https://capitalatlas.ai/funds/zhenfund) — Series B
- Dunhong Capital Management (https://capitalatlas.ai/funds/dunhong-capital-management) — Series B
- Shanghai Cultural Industry Development Investment Fund — Series B