# ESC Operations

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/esc-operations-pty

- Industry: Financial Services
- Headquarters: Sydney, Australia
- Website: www.upstreet.co
- Total disclosed funding: $2.3M
- Latest round: Seed (Mar 22, 2022)
- Investors on record: 3

## About

Based in New South Wales, Australia, and founded in 2019 by its CEO Christian Eckleman, and COO Sabine Tejerina, ESC Operations Pty Ltd, doing business as Upstreet, operates as a financial technology company. In March 2022, ESC Operations Pty Ltd raised AUD 3 million in seed funding led by Wattle Hill RHC Funds, with participation from Kelly+Partners Investment Office and McKinsey and Company.

Upstreet provides a variety of reward options, including consumer share rewards for purchases made online or offline store, employee share rewards, and share gifting, in which a customer's present is shared with friends and family on special occasions. With every qualified purchase at a selection of Australian and worldwide brands, the company offers buyers fractional share rewards. As of 2022, the company's client base includes companies in the retail, finance, hospitality, and insurance sectors. In addition, the company offers a mobile application for both Android and iOS users.

## Funding rounds

- Seed, Mar 22, 2022, $2.3M — McKinsey & Company, Wattle Hill Capital, Kelly+Partners Investment Office

## Investors

- McKinsey & Company — Seed
- Wattle Hill Capital (https://capitalatlas.ai/funds/wattle-hill-capital) — Seed
- Kelly+Partners Investment Office (https://capitalatlas.ai/funds/kelly-partners-investment-office) — Seed