# Endel Sound

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/endel-sound

- Industry: Software
- Headquarters: Berlin, Germany
- Website: www.endel.io
- Total disclosed funding: $20M
- Latest round: Series B (Apr 5, 2022)
- Investors on record: 8

## About

Endel Sound GmbH, based in Germany, specializes in developing personalized soundscape applications aimed at enhancing focus, relaxation, and sleep for users through innovative audio technology.Founded in 2018, Endel Sound GmbH is located in Berlin, Germany, focusing on delivering tailored audio experiences to users. The company was co-founded by Dimitry Bezugly, Dmitry Evgrafov, Kirill Bulatsev, Oleg Stavitsky, and Philipp Petrenko, with Oleg Stavitsky serving as CEO. Endel has successfully executed 5 deals, with its most recent funding round being a Series B, raising USD 15.000 mn on April 5, 2022. The total amount raised by the company to date is USD 15.000 mn, with key investors including True Ventures, Waverley Capital, and Gaingels.Endel primarily offers a suite of personalized soundscape applications designed to enhance focus, relaxation, and sleep. Utilizing patented technology, these soundscapes adapt in real time to various inputs such as the time of day, weather conditions, heart rate, and location, thereby creating tailored audio environments for users. The core product offerings include functionalities specifically aimed at helping users improve productivity during work sessions, facilitate relaxation, and induce deep sleep. Endel’s applications are available on multiple platforms, including iOS, Android, Apple Watch, and smart home devices like Amazon Alexa. The company has a diverse customer base that spans across various geographical markets, including North America, Europe, and Asia, with over four million downloads across its applications, catering to individuals seeking to enhance their mental and physical well-being through sound.Endel generates revenue primarily through a subscription-based model, allowing individual users and teams to access its innovative soundscapes and features. The app includes both free and premium subscription tiers, with the premium subscription providing additional capabilities and personalized sound experiences. Transactions occur directly with consumers via the app, and the subscription structure is designed to ensure continuous access to updates and new content. The flagship offerings, including soundscapes for focus, relaxation, and sleep, are integral to the user experience and form the basis of the company’s revenue generation strategy. The pricing plans for subscription services are structured to facilitate easy access for users, enabling efficient transactions without the need for intermediaries.In April 2022, Endel Sound GmbH raised USD 15.000 mn in Series B funding to further develop its patented technology, improve the app ecosystem, and expand its personalized soundscape catalog. The company aims to launch new features and soundscapes that cater to user needs while targeting expansion into new markets across North America and Asia by the end of 2023.

## Funding rounds

- Series B, Apr 5, 2022, $15M — True Ventures, Gaingels, Waverley Capital
- Series A, Sep 23, 2020, $5M — True Ventures, Techstars, Target Global, SleepScore Labs, Plus 8 Equity, Waverley Capital
- Seed, Feb 5, 2018 — Techstars, Impulse VC

## Investors

- Techstars (https://capitalatlas.ai/funds/techstars) — Seed, Series A
- Impulse VC (https://capitalatlas.ai/funds/impulse-vc) — Seed
- True Ventures (https://capitalatlas.ai/funds/true-ventures) — Series A, Series B
- Target Global (https://capitalatlas.ai/funds/target-global) — Series A
- SleepScore Labs — Series A
- Plus 8 Equity (https://capitalatlas.ai/funds/plus-8-equity) — Series A
- Waverley Capital (https://capitalatlas.ai/funds/waverley-capital) — Series A, Series B
- Gaingels (https://capitalatlas.ai/funds/gaingels) — Series B