# Embodied Labs

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/embodied-labs

- Industry: Healthcare IT
- Headquarters: Los Angeles, US
- Website: www.embodiedlabs.com
- Total disclosed funding: $3.2M
- Latest round: Seed (Jan 13, 2020)
- Investors on record: 5

## About

Embodied Labs, Inc. provides immersive learning solutions through virtual reality (VR) and extended reality (XR) training, particularly for professionals in the aging care sector, enhancing empathy in patient care.Embodied Labs, Inc. is focused on creating virtual reality training experiences for healthcare professionals. The company was founded in 2016 and is headquartered in Los Angeles, US. The founders include Carrie Shaw, Erin Washington, and Thomas Leahy, with Carrie Shaw serving as the CEO. In January 2020, the company raised USD 3.2 million in Seed funding led by Ziegler & Co., with participation from ETF@JFFLabs, SustainVC, The Venture Reality Fund, and The WXR Venture Fund. This funding round was the total amount raised to date.Embodied Labs specializes in immersive learning solutions, focusing on virtual reality (VR) and extended reality (XR) training tailored for the aging care sector. Their main products include first-person immersive experiences that allow users to embody the patient journey, especially for conditions like Alzheimer’s, dementia, and social isolation. These simulations are designed to enhance empathy and understanding among students and healthcare professionals, thereby improving the quality of care. The company's solutions are utilized in academic programs, senior services, and corporate training initiatives across North America and Europe.Embodied Labs generates revenue through a subscription-based model, where healthcare organizations, educational institutions, and senior service providers pay for access to their immersive training experiences. The company's B2B transaction structure involves partnerships for service delivery and collaborative training efforts. Clients engage with the company to onboard staff and enhance training programs, although specific pricing details are not disclosed.Following their most recent deal in January 2020, Embodied Labs plans to utilize the USD 3.2 million raised to support the development of new immersive training products and expand their market reach. They aim to enter additional geographic markets beyond North America and Europe, focusing on regions where aging populations are growing and healthcare training needs are increasing. Specific timelines for new product launches and market expansion are under development.

## Funding rounds

- Seed, Jan 13, 2020, $3.2M — SustainVC, Ziegler, The Venture Reality Fund, The WXR Venture Fund, ETF@JFFLabs

## Investors

- SustainVC (https://capitalatlas.ai/funds/sustainvc) — Seed
- Ziegler (https://capitalatlas.ai/funds/ziegler) — Seed
- The Venture Reality Fund (https://capitalatlas.ai/funds/the-venture-reality-fund) — Seed
- The WXR Venture Fund — Seed
- ETF@JFFLabs — Seed
