# EdgiLife Media

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/edgilife-media

- Industry: Food
- Headquarters: San Mateo, US
- Website: www.lovewithfood.com
- Total disclosed funding: $2M
- Latest round: Seed (Jun 10, 2014)
- Investors on record: 6

## About

EdgiLife Media, Inc. operates Lovewithfood.com, a service delivering curated snack boxes featuring healthy, organic options tailored to various dietary preferences, supporting healthier lifestyle choices for consumers.Founded in 2009 in San Mateo, US, EdgiLife Media, Inc. specializes in delivering curated snack boxes through its platform Lovewithfood.com. The company has been involved in 6 deals, with its most recent funding round being the Seed round on June 20, 2018, raising USD 1.40 mn. The investors in this round included 500 Global, Ironfire Ventures, Kapor Capital, Scrum Ventures, and TSVC. EdgiLife Media, Inc. was acquired by SnackNation.com, a portfolio company of 3L Capital, though financial terms of the transaction were not disclosed.Lovewithfood.com primarily offers a subscription-based service delivering curated snack boxes to consumers, focusing on healthy and organic options. The product lineup includes a variety of snacks catering to dietary preferences such as gluten-free, vegan, and non-GMO. Each box provides convenient access to nutritious snack alternatives, appealing to health-conscious individuals, families, and corporate clients aiming to enhance employee wellness programs. The service primarily operates in the United States while exploring opportunities in international markets for expansion.Lovewithfood.com generates revenue through a subscription model, where customers pay a recurring fee for monthly snack box deliveries. The pricing structure includes various tiers, allowing clients to choose plans based on their preferences and budget. In addition to direct-to-consumer sales, the company engages in partnerships with retailers to place its products on store shelves, broadening distribution and brand visibility. This model ensures a steady income stream while fostering customer loyalty through regular, curated deliveries.The company plans to continue expanding its product offerings and enhance its market presence. Although specifics on upcoming product launches were not provided, the recent funding will be utilized to support these initiatives. Additionally, EdgiLife Media, Inc. is targeting further geographical expansion to strengthen its market share, with ongoing efforts to explore international markets. The most recent deal on June 20, 2018, marked a strategic pivot towards growth under SnackNation.com.

## Funding rounds

- Seed, Jun 10, 2014, $1.4M — 500 Global, Kapor Capital, TSVC, Scrum Ventures, Ironfire Ventures
- Seed, Dec 1, 2013 — Scrum Ventures
- Seed, Jul 10, 2012, $0.7M — 500 Global, Great Oaks Venture Capital, TSVC

## Investors

- 500 Global (https://capitalatlas.ai/funds/500-global) — Seed
- Great Oaks Venture Capital (https://capitalatlas.ai/funds/great-oaks-venture-capital) — Seed
- TSVC (https://capitalatlas.ai/funds/tsvc) — Seed
- Scrum Ventures (https://capitalatlas.ai/funds/scrum-ventures) — Seed
- Kapor Capital (https://capitalatlas.ai/funds/kapor-capital) — Seed
- Ironfire Ventures (https://capitalatlas.ai/funds/ironfire-ventures) — Seed
