# eBrandValue

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/ebrandvalue

- Industry: Marketing/Advertising
- Headquarters: Istanbul, Turkey
- Website: www.ebrandvalue.com
- Total disclosed funding: $0.1M
- Latest round: Seed (Feb 4, 2015)
- Investors on record: 1

## About

eBrandValue is a brand intelligence company that enhances customer interactions through advanced analytics, helping businesses identify market opportunities and optimize marketing strategies for improved brand performance.Founded in 2012 in Istanbul, Turkey, eBrandValue specializes in brand intelligence solutions. The company was established by Ayse Akcura, Murat Lostar, and Tolga Akcura. eBrandValue raised USD 0.12 mn in Seed funding from Y Combinator on February 4, 2015, totaling USD 0.12 mn raised to date.eBrandValue offers a suite of advanced brand intelligence tools aimed at enhancing customer interactions and identifying market opportunities. Their core product is a sector-based business intelligence platform that provides deep analysis and visualizations, enabling clients to evaluate consumer mindshare, predict sales, and gauge market share fluctuations relative to competitors. This platform functions through event-driven social engagement analytics, which integrates social data to derive actionable insights that help brands optimize their marketing strategies. eBrandValue serves a diverse client base, including multinational companies in the alcoholic beverage and advertising sectors, primarily in North America, Europe, and Asia. The end users of their platform include marketing executives and strategists who leverage the insights gathered for optimizing campaign effectiveness and improving brand performance.eBrandValue generates revenue through a subscription-based model, providing clients with access to its analytics platform and associated services. Clients typically engage in annual contracts that grant them continuous access to the platform's features, including real-time social media analytics and sales prediction capabilities. As part of these agreements, clients may also benefit from whitepapers and infographics that illustrate key findings relevant to their marketing strategies. Additionally, the company may offer tailored consulting services to assist clients in interpreting the data and implementing actionable strategies. The structure of these transactions underscores the firm's focus on long-term partnerships that enable brands to enhance their market positioning through informed decision-making.Following the Seed funding raised in February 2015, eBrandValue is focusing on expanding its product offerings and enhancing its analytics capabilities. The company is exploring opportunities to launch new features that integrate deeper AI-driven insights into its platform. Additionally, eBrandValue plans to expand into new markets across Asia and Europe by the end of 2023, aiming to increase its global presence. The recent funding will support product development and market entry strategies aligned with these growth initiatives.

## Funding rounds

- Seed, Feb 4, 2015, $0.1M — Y Combinator

## Investors

- Y Combinator (https://capitalatlas.ai/funds/y-combinator) — Seed
