# Drip Drop

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/drip-drop

- Industry: Pharmaceuticals
- Headquarters: San Francisco, US
- Website: www.dripdropors.com
- Total disclosed funding: $2.3M
- Latest round: Series A (Jul 12, 2013)
- Investors on record: 1

## About

Drip Drop, Inc. specializes in the development and distribution of formulated electrolyte drink mixes designed for quick hydration, serving a diverse audience including athletes, travelers, and those experiencing dehydration.Founded in 2007, Drip Drop, Inc. is located in San Francisco, US. The company focuses on providing hydration solutions and has completed three deals, with the most recent deal occurring on November 6, 2015. Drip Drop raised USD 3.73 mn in venture funding during this round. The firm is led by CEOs Ben Kessler, Doug Wolf, and Patrick Odea.DripDrop Hydration Inc. specializes in the formulation and distribution of electrolyte drink mixes designed for rapid hydration. The company's flagship offerings include various multi-flavor packs of powdered drink mixes that blend essential electrolytes, such as sodium, potassium, and magnesium, with added immune support elements like zinc and vitamin C. These products aim to effectively address hydration needs in various situations, such as during intense physical activity, travel, or illness-related dehydration. DripDrop's hydration solutions are positioned to serve a diverse customer base that includes athletes, outdoor enthusiasts, military personnel, and individuals seeking to maintain optimal hydration levels in everyday life. The product range is available in multiple geographical markets, including the United States, Canada, and select locations in Europe and Asia, catering to consumers who prioritize health and wellness.DripDrop generates revenue through a combination of direct-to-consumer sales and partnerships with retailers. The company operates a subscription model, allowing customers to receive regular shipments of their favorite electrolyte drink mixes at a discounted rate, while also offering one-time purchase options to cater to varying consumer preferences. Pricing for individual products, such as the 32-count Juicy Variety Pack, is set at USD 35.99, with discounted rates available for subscription plans. DripDrop's business structure emphasizes consumer accessibility and convenience, making their hydration products widely available through online platforms and retail partnerships. The company’s commitment to providing effective hydration solutions is underscored by their focus on high-quality ingredients and a collaborative approach to customer engagement.Looking ahead, Drip Drop, Inc. plans to introduce new products aimed at enhancing hydration options for consumers. The company is actively exploring expansion into additional geographic markets, particularly targeting regions in Europe and Asia by the end of 2024. The recent funding of USD 3.73 mn will support these initiatives, enabling the firm to invest in product development and market entry strategies.

## Funding rounds

- Series A, Jul 12, 2013, $2.3M — Pacific Advantage Capital

## Investors

- Pacific Advantage Capital (https://capitalatlas.ai/funds/pacific-advantage-capital) — Series A