# Drinks Holdings

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/drinks-holdings

- Industry: Internet
- Headquarters: Los Angeles, US
- Website: www.drinks.com
- Total disclosed funding: $26M
- Latest round: Series B (Sep 7, 2018)
- Investors on record: 5

## About

Drinks Holdings, Inc. specializes in providing integrated technology solutions for the alcohol eCommerce sector, facilitating online sales for retailers, brands, and producers while ensuring compliance with industry regulations.Founded in 2013 and headquartered in Los Angeles, US, Drinks Holdings, Inc. focuses on technology solutions for alcohol eCommerce. The company has undergone various strategic adaptations to enhance its offerings and has raised USD 15.00 mn in SERIES B funding led by Beverly Pacific on September 7, 2018, alongside other investors. The founders include Ally Dunn, Barry Collier, Brandon Amoroso, Josiah Gordon, Louis Amoroso, and Zac Brandenberg, with Ally Dunn also serving as the CEO.Drinks provides a suite of integrated technology solutions designed to facilitate alcohol eCommerce for retailers, brands, marketplaces, and alcohol producers. Their core offerings include DRINKS Anywhere, enabling seamless online alcohol sales; DRINKS Assure, ensuring compliance with regulations; and DRINKS Amplify, a digital marketing service enhancing customer experiences. Additionally, DRINKS AI leverages predictive analytics to optimize customer purchasing behavior, particularly in the wine segment. The company serves clients in the United States, including Fortune 500 companies like Sam's Club and Macy's, as well as small and medium-sized businesses.Drinks generates revenue through a combination of subscription models and partnerships, primarily targeting B2B clients in the alcohol retail space. Their platforms, particularly DRINKS Assure and DRINKS Anywhere, facilitate compliant alcohol sales via online channels. Retailers and brands partner with Drinks to integrate its technology into their existing eCommerce frameworks, allowing efficient management of alcohol sales. The revenue model also includes service fees from customer success and product execution offered by their in-house agency, Electriq.In light of the recent funding round completed in September 2018, Drinks Holdings, Inc. plans to enhance its product portfolio and expand its market presence. The company aims to launch new products designed to further streamline the online alcohol sales process and enhance user engagement. Specific geographic markets targeted for expansion will be identified as part of their growth strategy. The USD 15.00 mn raised in Series B funding will be allocated towards these initiatives, supporting product development and market entry strategies.

## Funding rounds

- Series B, Sep 7, 2018, $15M — Shea Ventures, NewRoad Capital Partners, Kayne Anderson Capital Advisors, Beverly Pacific, Stable Road Capital
- Series A, Jun 12, 2017, $11M — NewRoad Capital Partners, Kayne Anderson Capital Advisors

## Investors

- NewRoad Capital Partners (https://capitalatlas.ai/funds/newroad-capital-partners) — Series A, Series B
- Kayne Anderson Capital Advisors (https://capitalatlas.ai/funds/kayne-anderson-capital-advisors) — Series A, Series B
- Shea Ventures (https://capitalatlas.ai/funds/shea-ventures) — Series B
- Beverly Pacific (https://capitalatlas.ai/funds/beverly-pacific) — Series B
- Stable Road Capital — Series B