# doomoolmori

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/doomoolmori

- Industry: Software
- Headquarters: Seoul, South Korea
- Website: www.doomoolmori.com
- Total disclosed funding: $3.5M
- Latest round: Series A (Dec 1, 2020)
- Investors on record: 2

## About

Doomoolmori is a technology firm specializing in innovative solutions that enhance digital advertising strategies through advanced data analytics and artificial intelligence.Doomoolmori, established in 2015 and headquartered in Seoul, South Korea, focuses on transforming digital advertising through intelligent data solutions. The company was founded by Ryan Song, Seungkyu Lee, and Yung Chun, with Yung Chun currently serving as CEO. In December 2020, the company successfully raised KRW 3.8 billion in Series A funding from Hanwha Asset Management and Wadiz Ventures, marking a pivotal moment in its growth.Doomoolmori specializes in advanced artificial intelligence solutions aimed at enhancing digital advertising effectiveness. Their core product offerings focus on optimizing ad performance through data analytics and machine learning, allowing businesses to target audiences more accurately and measure the impact of their advertising campaigns. The technology addresses specific challenges such as ad fraud, brand safety, and audience engagement, improving return on investment for advertisers. The company's solutions serve a diverse clientele that includes major brands, advertising agencies, and publishers across various sectors, particularly in North America and Europe, with products evolving continuously to meet the dynamic needs of the industry.Doomoolmori generates revenue primarily through subscription-based models, where clients pay for access to its suite of AI-driven analytics tools. This transactional structure typically involves annual contracts with businesses requiring ongoing insights into their advertising strategies. Flagship products, including proprietary analytics platforms, form the cornerstone of these agreements. The pricing plans are tiered based on the level of service and features included, catering to both smaller enterprises and large corporations, focusing on B2B transactions.Doomoolmori plans to leverage its recent Series A funding of KRW 3.8 billion, raised in December 2020, to expand its product offerings and market reach. The company is developing new AI-driven products aimed at enhancing advertising effectiveness, with plans to introduce these offerings in 2022. Additionally, Doomoolmori intends to enter new markets in Southeast Asia and Europe by 2023, broadening its global footprint and client base.

## Funding rounds

- Series A, Dec 1, 2020, $3.5M — Hanwha Asset Management, Wadiz Ventures

## Investors

- Hanwha Asset Management (https://capitalatlas.ai/funds/hanwha-asset-management) — Series A
- Wadiz Ventures — Series A
