# Desty

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/desty

- Industry: Internet
- Headquarters: Jakarta, Indonesia
- Website: www.desty.app
- Total disclosed funding: $0.5M
- Latest round: Seed (Jan 25, 2021)
- Investors on record: 1

## About

Based in Indonesia, Desty is a 2020-founded company specializing in e-commerce solutions that seamlessly integrate with social media platforms, enabling users to manage their business operations efficiently.Desty operates as an e-commerce platform that simplifies business management through social media integration. Founded in Jakarta, Indonesia, in 2020 by Bill Wang, Boyang Xie, and Chengkai Lin, the company has engaged in 5 deals, with its most recent funding round occurring on January 24, 2023. Desty raised USD 4.4 mn in PRE-SERIES A funding, co-led by East Ventures and Square Peg, with participation from BAce Capital, Jungle Ventures, and Z Venture Capital.Desty App provides a comprehensive ecosystem for managing business operations, focusing on e-commerce solutions that integrate social media platforms. Key offerings include an online store builder which allows users to sell products directly on platforms like WhatsApp and Instagram without subscription fees. This service accommodates sellers, content creators, and influencers, enabling them to consolidate chat interactions and sales activities through a single dashboard. Desty also offers tools for offline sales management, e-commerce chat systems, and link-in-bio functionalities, primarily serving the Indonesian market with over 4,000 brands and stores utilizing its services.Desty generates revenue primarily through e-commerce transactions among various user segments, including retailers and wholesalers. Users manage their own online stores and receive payments through the platform, facilitating direct-to-consumer sales. Revenue is derived from transactional activities within its ecosystem, although specific pricing structures for services are not disclosed. The platform's features, including the online store builder and management tools for offline sales, support operational efficiency and foster a robust marketplace environment without subscription costs.Desty plans to leverage its recent funding of USD 4.4 mn raised in January 2023 to enhance its platform and expand its offerings. The company aims to launch new products designed to further streamline e-commerce operations for its users, although specific release dates are not disclosed. Additionally, Desty is exploring opportunities to expand into other Southeast Asian markets to broaden its user base and operational reach. This strategic growth is expected to be supported by the latest funding round, which will bolster its development initiatives.

## Funding rounds

- Seed, Jan 25, 2021, $0.5M — East Ventures

## Investors

- East Ventures (https://capitalatlas.ai/funds/east-ventures) — Seed