# Demyst Data

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/demyst-data

- Industry: Software
- Headquarters: New York, US
- Website: www.demyst.com
- Total disclosed funding: $19M
- Latest round: Series B (Jun 15, 2018)
- Investors on record: 7

## About

Demyst Data Limited is a data management platform that enables enterprises to effectively orchestrate and operationalize external data, enhancing decision-making and operational efficiency across various industries. Founded in 2010 and headquartered in New York, US, Demyst Data Limited focuses on providing data management solutions. The company raised AUD 33.000 mn in its most recent funding round, a Pre-IPO, on June 25, 2021, led by Wunala Capital, with participation from Bombora Group, MA Asset Management, MissionOG, Notion Capital, Perennial Inc., and Regal Funds Management. CEO Mark Hookey is at the helm of the company, which has completed a total of 7 deals to date.Demyst specializes in providing an external data management platform that enables organizations to efficiently orchestrate and operationalize external data. Their core offerings encompass a suite of tools designed to streamline data workflows, ensuring that clients can focus on extracting value from various use cases. This platform is tailored for enterprises seeking to unlock the potential of external data with enhanced speed, safety, and reliability. Demyst serves a diverse client base, including large enterprises across multiple industries, who rely on the platform to improve decision-making processes and enhance operational efficiencies. The company actively operates in key markets, including North America, Europe, and Asia-Pacific, catering to clients who demand high-impact data solutions tailored to their specific needs.Demyst generates revenue primarily through a subscription-based model, providing clients with access to its external data management platform as a service. Clients typically engage with the company via annual subscriptions, with variations based on the scale of data usage and the specific services required. This model facilitates long-term partnerships, allowing companies to leverage Demyst's platform for ongoing data management needs. The structured nature of their subscriptions supports a predictable revenue stream, significantly contributing to the company’s financial performance.Following its recent funding round on June 25, 2021, Demyst Data Limited plans to utilize the AUD 33.000 mn for the creation of new products and the expansion into new industries, including healthcare. The company aims to enhance its offerings by launching innovative solutions tailored to the healthcare sector and is exploring opportunities in additional markets by expanding its operational reach.

## Funding rounds

- Series B, Jun 15, 2018, $7M — SCB10X
- Series B, Oct 25, 2016, $7M — Notion Capital, Singtel Innov8, MissionOG
- Series A, May 28, 2014, $5M — Notion Capital, Accion, Singtel Innov8, Arbor Ventures, P2P Equity Partners
- Series A, Aug 28, 2012 — Accion, Arbor Ventures

## Investors

- Accion (https://capitalatlas.ai/funds/accion) — Series A
- Arbor Ventures (https://capitalatlas.ai/funds/arbor-ventures) — Series A
- Notion Capital (https://capitalatlas.ai/funds/notion-capital) — Series A, Series B
- Singtel Innov8 (https://capitalatlas.ai/funds/singtel-innov8) — Series A, Series B
- P2P Equity Partners — Series A
- MissionOG (https://capitalatlas.ai/funds/missionog) — Series B
- SCB10X (https://capitalatlas.ai/funds/scb10x) — Series B