# Deferit

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/deferit

- Industry: Software
- Headquarters: Sydney, Australia
- Website: www.deferit.com.au
- Total disclosed funding: $11M
- Latest round: Series B (Jan 14, 2021)
- Investors on record: 7

## About

Deferit, an Australian-based company, develops innovative payment solutions that enable consumers and businesses to manage payments conveniently while enhancing financial flexibility.Deferit, founded in 2018 and headquartered in Sydney, Australia, specializes in payment solutions that allow users to defer payments for various services. The company has successfully secured AUD 10.000 mn in venture funding from investors including Alceon Group, Arnold Bloch Leibler, Carthona Capital, and Ogorod Holdings Pty Ltd, with the most recent deal occurring on December 14, 2021. The company has executed a total of 4 deals to date, and its current valuation stands at AUD 135.307 mn. Jonty Hirsowitz serves as both CEO and founder of Deferit.Deferit specializes in innovative payment solutions designed to simplify financial management for consumers and businesses. The company's products enable users to defer payments for a variety of services, promoting greater financial flexibility and improved cash flow management. Deferit caters primarily to consumers managing their expenses more effectively, as well as businesses wishing to offer convenient payment management solutions. The company operates across diverse sectors, primarily in Australia and New Zealand, providing seamless payment deferral capabilities that address immediate financial needs.Deferit generates revenue through a structured transaction model that includes partnerships with businesses offering payment deferral options to customers. This model often involves B2B relationships where businesses integrate Deferit’s solutions into their checkout processes, creating a seamless experience for end users. The pricing structure accommodates various service tiers, including subscription plans for businesses accessing premium features or transaction-based fees aligned with the use of payment solutions. Deferit's flagship service facilitates deferred payments for a wide array of consumer purchases, solidifying its market position as a reliable financial service provider.In December 2021, Deferit raised AUD 10.000 mn in venture funding, which will support upcoming product launches and market expansion efforts. The company aims to introduce new payment features tailored to improve user experience by the end of 2022. Additionally, Deferit plans to expand its operations into new geographic regions, specifically targeting markets in the Asia-Pacific region by 2023. This growth strategy is designed to leverage the recent funding to enhance product offerings and extend their market reach.

## Funding rounds

- Series B, Jan 14, 2021, $11M — Arnold Bloch Leibler, Carthona Capital, Alceon Group, Blas Investments Pty Ltd, Metafutures Pty Ltd, Ogorod Holdings Pty Ltd, Shmh Investments Pty Ltd
- Series A, Jan 1, 2019 — Carthona Capital

## Investors

- Carthona Capital (https://capitalatlas.ai/funds/carthona-capital) — Series A, Series B
- Arnold Bloch Leibler — Series B
- Alceon Group (https://capitalatlas.ai/funds/alceon-group) — Series B
- Blas Investments Pty Ltd — Series B
- Metafutures Pty Ltd — Series B
- Ogorod Holdings Pty Ltd — Series B
- Shmh Investments Pty Ltd — Series B
