# Datria

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/datria

- Industry: Marketing/Advertising
- Headquarters: Greenwood Village, US
- Website: www.datria.com
- Total disclosed funding: $7.5M
- Latest round: Series C (Dec 20, 2002)
- Investors on record: 5

## About

Datria specializes in providing advanced industrial automation solutions that enhance operational efficiency and safety across various sectors, including healthcare and logistics. The company offers innovative products designed to meet industry-specific challenges.Datria operates in the realm of industrial automation, focusing on solutions that streamline operations in multiple sectors. In March 2013, Datria was acquired by Intelligrated, Inc. for an undisclosed amount. The company is headquartered in Greenwood Village, US. The founder's specific history and details on prior ventures are not publicly available. Datria has participated in 3 deals, with the most recent deal occurring on March 19, 2013. The latest funding round raised USD 0.95 mn, which is also the total amount raised.Datria's offerings include a wide range of hardware and software solutions aimed at improving operational efficiency and safety in industries like transportation, logistics, manufacturing, and healthcare. Their product line features advanced sensing solutions, productivity software, and automation technologies engineered for reliable performance in extreme conditions. Datria also provides gas detection systems, wearable computers for mobile workers, and remote terminal units designed for automated control applications, serving clients globally across North America, Europe, Asia Pacific, and Latin America.Datria generates revenue through a structured transaction model that includes both B2B engagements and direct sales to end-users. They secure revenue through multi-year contracts that provide comprehensive access to their process automation systems and safety solutions. Their pricing models are tailored to specific industry needs, accommodating a diverse clientele that ranges from small businesses to large enterprises across sectors such as aerospace, healthcare, and energy.Datria's strategy for future growth revolves around launching new products designed to enhance their existing automation solutions. Following their acquisition in March 2013, the company aims to leverage the support from Intelligrated, Inc. to expand its market reach into new geographic regions and sectors. The recent funding will be utilized to support the development of innovative products and enhance operational capabilities, positioning Datria for significant opportunities in evolving markets.

## Funding rounds

- Series C, Dec 20, 2002, $7.5M — Koch Ventures, Sapphire Ventures, Quest Capital, Technology Partners, Greenwood Gulch Ventures

## Investors

- Koch Ventures (https://capitalatlas.ai/funds/koch-ventures) — Series C
- Sapphire Ventures (https://capitalatlas.ai/funds/sapphire-ventures) — Series C
- Quest Capital (https://capitalatlas.ai/funds/quest-capital) — Series C
- Technology Partners — Series C
- Greenwood Gulch Ventures — Series C