# Datran Media

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/datran-media

- Industry: Marketing/Advertising
- Headquarters: New York, US
- Website: www.datranmedia.com
- Total disclosed funding: $60M
- Latest round: Series F (Mar 1, 2005)
- Investors on record: 1

## About

Datran Media specializes in digital marketing solutions, focusing on data-driven strategies that enhance audience engagement and optimize campaign performance for clients in various sectors.Founded in 2001, Datran Media is located in New York, US, and provides innovative marketing solutions leveraging data analytics. The company has engaged in a single deal, successfully raising USD 60 mn in Series F funding from VantagePoint Capital Partners in March 2005. The founder's previous entrepreneurial history is not detailed, nor are there mentions of any subsidiaries or parent companies.Datran Media offers advanced marketing technology solutions that focus on integrating digital data to optimize marketing strategies for clients. The platform is designed to enhance audience targeting and engagement, effectively serving clients in sectors such as pharmaceuticals and healthcare. Their services cater to various geographical markets, including North America and Europe, addressing the demand for effective digital marketing solutions.Datran Media utilizes a subscription-based revenue model, offering clients tiered access to its marketing tools and analytics. This structured approach allows engagement from a diverse range of clients, from small businesses to large corporations, ensuring ongoing support and consultancy to maximize client investment in marketing efforts.Datran Media plans to leverage its recent Series F funding of USD 60 mn to enhance its product offerings and expand into new markets. Specifically, the company is focusing on launching new tools aimed at improving customer engagement and targeting. Additionally, the firm is exploring opportunities for geographic expansion, particularly targeting markets in Asia and Europe by 2025, to cater to the increasing demand for its services.

## Funding rounds

- Series F, Mar 1, 2005, $60M — VantagePoint Capital

## Investors

- VantagePoint Capital (https://capitalatlas.ai/funds/vantagepoint-capital) — Series F