# DashLX

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/dashlx

- Industry: Software
- Headquarters: Flagstaff, US
- Website: www.dashlx.com
- Total disclosed funding: $2.5M
- Latest round: Seed (Aug 1, 2022)
- Investors on record: 6

## About

Founded in 2018 by Adam Stepanovic and Jeff Moreno, and based in Arizona, US, PWR Lab, Inc, doing business as DashLX, operates as a developer of a software-as-a-service- based platform that offers data-backed insights for businesses to drive consumer interactions, data, and product innovations. In January 2023, DashLX raised USD 2.5 million in seed funding co-led by investors EPIC Ventures and Sonoran Founders Fund, with participation from Accelerator Ventures, Arizona Venture Development Corporation, BaseLayer Ventures, and New Mexico Vintage Fund. The firm’s clients include Trailrunner, Brooks, Puma, Ultra Signup, BU, AUT, etc. 

DashLX digitizes and translates LX (lived experience) data sourced from wearable technologies from the daily lives of individuals to offer data-backed insights to consumers and businesses. LX solutions enable hyper-personalization and community-building experiences, resulting in improved business cases, better products, product recommendations, and a two-way engagement between businesses and their customers.

The company charges USD 500 per month for its package for up to 500 active connections and a custom package is available on request for a higher number of connections. 

The company intends to use the January 2023 funding to support the growth and expansion of its market.

## Funding rounds

- Seed, Aug 1, 2022, $2.5M — EPIC Ventures, Accelerator Ventures, BaseLayer Ventures, New Mexico Vintage Fund, Arizona Venture Development Corporation, Sonoran Founders Fund

## Investors

- EPIC Ventures (https://capitalatlas.ai/funds/epic-ventures) — Seed
- Accelerator Ventures (https://capitalatlas.ai/funds/accelerator-ventures) — Seed
- BaseLayer Ventures (https://capitalatlas.ai/funds/baselayer-ventures) — Seed
- New Mexico Vintage Fund — Seed
- Arizona Venture Development Corporation (https://capitalatlas.ai/funds/arizona-venture-development-corporation) — Seed
- Sonoran Founders Fund (https://capitalatlas.ai/funds/sonoran-founders-fund) — Seed