# Dansaek

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/dansaek

- Industry: Consumer Products
- Headquarters: Seoul, South Korea
- Website: http://www.dansaek.co
- Total disclosed funding: $1.8M
- Latest round: Series A (Sep 19, 2022)
- Investors on record: 6

## About

Based in South Korea, Dansaek is a women's health company specializing in innovative feminine hygiene products designed for comfort and convenience during menstruation and daily activities.Founded in 2017 and headquartered in Seoul, South Korea, Dansaek focuses on women's hygiene, offering a variety of feminine products. The company has successfully completed 7 deals, with its most recent funding round being a Series A in September 2022, where it raised KRW 2 billion from investors NBH Capital and Wise Planet Company. The company was formed independently without any known mergers or acquisitions.Dansaek specializes in a range of feminine hygiene products aimed at enhancing comfort during menstruation and daily activities. Their core offerings include menstrual liners, overnight packs, and specialty underwear, with products like the Comfort Air Liners and Junior Summer Bra designed to cater to women's health needs. The target demographic includes women of reproductive age and juniors, reflecting a strategic focus on addressing diverse health requirements. Dansaek operates in South Korea and is exploring expansion into other Asian markets, making its products accessible to health-conscious consumers.Dansaek generates revenue through direct-to-consumer sales via online platforms, offering individual items such as the 1+1 menstrual liners priced at KRW 49,500 and overnight experience packs for KRW 15,900. The company also implements bundled deals and subscription models for regular purchases, demonstrating a commitment to affordability while maintaining quality. Key products like the Women's Balance and Junior Mesh Bra contribute to a diversified revenue stream, positioning the company competitively within the feminine hygiene market.Dansaek plans to leverage its recent Series A funding to develop and launch new products targeting various women’s health needs. The funds will support the expansion into additional Asian markets, with specific plans to increase market presence by 2023. The company aims to enhance its product line and streamline operations to ensure robust customer engagement and retention.

## Funding rounds

- Series A, Sep 19, 2022, $1.4M — Wise Planet Company, NBH Capital
- Seed, Mar 1, 2019 — Posco Investment, Korea Tech Incubator for Startup
- Seed, Jan 24, 2019, $0.4M — Posco Investment, Ulsan Creative Economy Innovation Center, N15 Partners

## Investors

- Posco Investment (https://capitalatlas.ai/funds/posco-investment) — Seed
- Ulsan Creative Economy Innovation Center (https://capitalatlas.ai/funds/ulsan-creative-economy-innovation-center) — Seed
- N15 Partners — Seed
- Korea Tech Incubator for Startup — Seed
- Wise Planet Company — Series A
- NBH Capital (https://capitalatlas.ai/funds/nbh-capital) — Series A
