# Daisy Pay

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/daisy-pay

- Industry: Marketing/Advertising
- Headquarters: Sacramento, US
- Website: www.daisypay.io
- Total disclosed funding: $3.9M
- Latest round: Seed (Mar 17, 2025)
- Investors on record: 3

## About

Daisy Pay Inc. specializes in enhancing brand visibility through targeted marketing campaigns that leverage partnerships with a diverse array of social media creators, optimizing client engagement across various platforms.Founded in 2024 in Sacramento, US, Daisy Pay Inc. focuses on creator marketing services. The company successfully completed its first deal on March 17, 2025, and raised a total of USD 3.9 mn in Seed funding from CMT Digital, Escape Velocity, and Volt Capital. The founder has not been explicitly detailed, but the company has established its presence in the marketing technology sector.Daisy Pay offers a comprehensive suite of services aimed at enhancing brand visibility through strategic partnerships with creators across various social media platforms. The core product revolves around facilitating coordinated marketing campaigns that involve hundreds of creators, enabling brands to amplify their content distribution effectively. Daisy's platform allows brands to engage with creators of varying follower counts, from 10,000 to 10 million, spanning multiple content types. Clients utilize these services to foster organic engagement and improve their content performance, primarily targeting digital and social media marketing challenges. The company serves a diverse client base, including brands from sectors such as retail, entertainment, and consumer goods, with a significant presence in markets across North America and Europe.Daisy Pay generates revenue by providing subscription-based access to its platform for brands seeking enhanced marketing solutions. Clients typically engage in partnerships that allow them to deploy creator marketing campaigns, paying fees that correspond to the scale and complexity of their campaigns. Revenue is structured around these subscriptions, which may include tiered pricing based on the number of creators involved and the frequency of engagement. The platform's pre-approved comment feature further enhances client interactions, contributing to the overall service value. Daisy's flagship service emphasizes strategic timing and engagement cadence, creating a structured environment for brands to maximize their content's life cycle and reach.In March 2025, Daisy Pay Inc. raised USD 3.9 mn in Seed funding, which will be utilized to enhance its platform capabilities and expand its market reach. The company plans to launch new features designed to improve client engagement and streamline campaign management by mid-2025. Furthermore, Daisy Pay is targeting an expansion into key markets in Asia and Australia by late 2025, aiming to establish partnerships with local creators to diversify its service offerings.

## Funding rounds

- Seed, Mar 17, 2025, $3.9M — CMT Digital, Volt Capital, Escape Velocity

## Investors

- CMT Digital (https://capitalatlas.ai/funds/cmt-digital) — Seed
- Volt Capital (https://capitalatlas.ai/funds/volt-capital) — Seed
- Escape Velocity — Seed
