# Curupira

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/curupira-s-a

- Industry: Software
- Headquarters: Belo Horizonte, Brazil
- Website: www.take.net
- Total disclosed funding: $230M
- Latest round: Series C (Nov 18, 2024)
- Investors on record: 4

## About

Curupira S.A. is a technology firm specializing in automated communications solutions, enhancing digital interactions through AI-driven tools that empower brands to effectively engage with their customers.Founded in 1999 in Belo Horizonte, Brazil, Curupira S.A. operates as a technology firm that focuses on AI-driven communication solutions. The company has undergone no notable pivots in its business strategy and does not have any subsidiaries or parent companies. The founders, Daniel Costa and Marcelo De Oliveira, have experience in technology entrepreneurship. The company raised USD 60 mn in a Series C funding round on November 18, 2024, with Warburg Pincus as the lead investor, alongside Accel, Microsoft, and SoftBank Group. This funding amount reflects the total amount raised by the company.Curupira S.A. offers Blip, an automated communications platform designed to enhance digital interactions through AI-driven solutions. It specializes in integrating with WhatsApp to enable brands to engage with customers via intelligent chatbots and smart contact systems. The platform supports customer engagement across channels such as WhatsApp, Messenger, and Instagram, addressing challenges in customer service, marketing, and sales. Its technology aims to deliver efficient, personalized customer experiences, allowing businesses to manage interactions seamlessly while ensuring security. Blip serves various industries, including retail, finance, and telecommunications, focusing on markets in Brazil, the United States, and regions where conversational marketing is gaining traction.In the most recent fiscal year, 2020, Curupira S.A. reported a revenue of USD 32,832,234.50 and an EBITDA of USD 5,701,144.60. The company's revenue model is predominantly subscription-based, where businesses pay for access to the platform's features. This pricing structure includes tiered plans to accommodate different organizational needs, from small enterprises to large corporations. Clients enter into direct service agreements for ongoing partnerships, facilitating the integration of Blip’s solutions into their systems. Collaborations with various technology partners enrich the service offerings and support additional revenue streams.Following its recent funding round, Curupira S.A. plans to utilize the USD 60 mn raised to enhance its market presence, invest in AI-driven innovations, and strengthen its position in the conversational commerce sector across Latin America. The company is focused on launching new products and expanding its operations in targeted markets, particularly aiming for growth in Latin America by the end of 2025. This strategic approach is designed to capitalize on the growing demand for conversational marketing solutions in the region.

## Funding rounds

- Series C, Nov 18, 2024, $60M — Accel, Warburg Pincus, Microsoft, SoftBank Group
- Series B, Jun 7, 2022, $70M — Warburg Pincus
- Series A, Oct 7, 2020, $100M — Warburg Pincus

## Investors

- Warburg Pincus (https://capitalatlas.ai/funds/warburg-pincus) — Series A, Series B, Series C
- Accel (https://capitalatlas.ai/funds/accel) — Series C
- Microsoft — Series C
- SoftBank Group — Series C