# CueZen

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/cuezen

- Industry: Healthcare IT
- Headquarters: Seattle, US
- Website: www.cuezen.com
- Total disclosed funding: $5.2M
- Latest round: Seed (Apr 15, 2025)
- Investors on record: 4

## About

Based in Washington State, US, and founded in 2021 by Chief Executive Officer Ankur Teredesai and co-founders Sunil Shinde, Aloysius Lim, Hooi-Li Fu, and Ashish Bindra, CueZen Inc. operates as a healthcare information technology-based company delivery through personalized health recommendations based on artificial intelligence. In December 2023, CueZen Inc. raised USD 7 million in venture funding. The round was part of a larger USD 11 million venture funding.  In April 2025, CueZen Inc. raised USD 5.2 million in seed funding led by new investor Point72, with participation from other new investors Fortson VC, Nextinfinity, and Pack Ventures. Other unspecified investors also participated in the round. CueZen Inc. developed an AI-based Personalization Engine, which uses a generative AI engine that analyzes lifestyle data to drive behavior change through hyper-personalized nudges. The company's platform known as NudgeRankTM, which integrates data from device sensors, self-reported outcomes, and clinical records to assess care and guide members through personalized pathways from illness to wellness. As of 2024, The company caters to various sectors, including payors, retail health, and manufacturers (pharma/devices), providing AI-based automation for personalized nudging, differentiating digital offerings, and complementing drug/device strategies.

## Funding rounds

- Seed, Apr 15, 2025, $5.2M — Point72 Asset Management, Fortson VC, Pack Ventures, Nextinfinity

## Investors

- Point72 Asset Management — Seed
- Fortson VC (https://capitalatlas.ai/funds/fortson-vc) — Seed
- Pack Ventures (https://capitalatlas.ai/funds/pack-ventures) — Seed
- Nextinfinity — Seed