# Crownit

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/crownit

- Industry: Software
- Headquarters: Gurgaon, India
- Website: www.crownit.in/
- Total disclosed funding: $14M
- Latest round: Series B (Feb 5, 2019)
- Investors on record: 5

## About

Based in Gurgaon, India, and founded in 2014 by co-founders Sameer Grover (CEO), Mahender Kumar, Arvind Saini, Puja Grover, and Ashish Munjal, GoldVIP Technology Solutions Pvt Ltd, doing business as Crownit, operates as a provider of a market research platform, offering consumer information through mobile surveys and data analytics to organizations and enterprises across various industries. In May 2024, Ipsos acquired Crownit from LetsVenture, Whiteboard Capital, WGG International, Helion Venture Partners, and Accel for an undisclosed amount.

The company provides a mobile app that is available on both iOS and Android and offers services including quantitative and qualitative studies, data pipes, basket analytics, consumption tracking, purchase tracking, retailer audits, and household audits. Moreover, the firm offers solutions such as video ad evaluation, ShopAlong and BrowseAlong research, chat groups and online forums, and face recognition surveys. Additionally, the firm also provides services such as GPS-based surveys and concept cards (rack surveys).

## Funding rounds

- Series B, Feb 5, 2019, $3.6M — Accel, Helion Venture Partners, WGG International, LVX
- Series B, Dec 5, 2017, $0.5M — Accel, Helion Venture Partners
- Series B, Feb 23, 2016, $4.2M — Accel, Helion Venture Partners, WGG International, Whiteboard Capital
- Series A, May 15, 2015, $5.3M — Accel, Helion Venture Partners

## Investors

- Accel (https://capitalatlas.ai/funds/accel) — Series A, Series B
- Helion Venture Partners (https://capitalatlas.ai/funds/helion-venture-partners) — Series A, Series B
- WGG International (https://capitalatlas.ai/funds/wgg-international) — Series B
- Whiteboard Capital (https://capitalatlas.ai/funds/whiteboard-capital) — Series B
- LVX (https://capitalatlas.ai/funds/lvx) — Series B