# CrossEngage

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/crossengage

- Industry: Software
- Headquarters: Berlin, Germany
- Website: www.crossengage.io/
- Total disclosed funding: $1.1M
- Latest round: Series A (Jan 29, 2019)
- Investors on record: 12

## About

Based in Berlin, Germany, and founded in 2015 by Dr. Björn Goerke and Manuel Hinz, CrossEngage GmbH is a SaaS solution that orchestrates CRM and marketing across all channels that helps to grow marketers’ customer base into customer relationships. In December 2023, Spotler Nederland B.V., a portfolio company of CNBB Equity Partners and Mill Reef Capital, acquired CrossEngage GmbH from Ventech, Earlybird Venture Capital, IBB Ventures, TA Ventures, Capnamic, Vorwerk Ventures, Project A Ventures, Voltage Ventures, Cavalry Ventures, and 42CAP.

The company offers CDP (customer data platform) and CPP (customer prediction platform) using AI (artificial intelligence) and AutoML (automated machine learning) to leverage the power of customer data. CrossEngage’s solutions involve enabling businesses to draw customer data in real-time and activate it for cross-channel messaging.

The CDP offers a 360-degree user profile collection, advanced segmentation and real-time automation, and cross-channel customer journey and campaign management while CPP, formerly known as GPredictive, offers predefined cases, model builder, and advanced autoML. The company also integrates solutions for CRM and marketing channels as well as essential services such as emails, onsite optimization, and browser notifications among others.

The company’s pricing policy is specific to the company’s requirements which involves an initial setup fee and monthly support packages. CrossEnagage charges according to the volume of data and not according to the number of messages, campaigns, or media expenditures and revenues.

## Funding rounds

- Series A, Jan 29, 2019, $1.1M — Earlybird, Vorwerk Ventures, Project A, VC Fonds Technologie Berlin, NAP, 42Cap
- Seed, Jan 14, 2016 — Ventech, IBB Ventures, TA Ventures, Capnamic, Project A, Heilemann Ventures, Voltage Ventures

## Investors

- Ventech (https://capitalatlas.ai/funds/ventech) — Seed
- IBB Ventures (https://capitalatlas.ai/funds/ibb-ventures) — Seed
- TA Ventures (https://capitalatlas.ai/funds/ta-ventures) — Seed
- Capnamic (https://capitalatlas.ai/funds/capnamic) — Seed
- Project A (https://capitalatlas.ai/funds/project-a) — Seed, Series A
- Heilemann Ventures — Seed
- Voltage Ventures (https://capitalatlas.ai/funds/voltage-ventures) — Seed
- Earlybird (https://capitalatlas.ai/funds/earlybird) — Series A
- Vorwerk Ventures (https://capitalatlas.ai/funds/vorwerk-ventures) — Series A
- VC Fonds Technologie Berlin — Series A
- NAP (https://capitalatlas.ai/funds/nap) — Series A
- 42Cap (https://capitalatlas.ai/funds/42cap) — Series A