# Crevo

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/crevo

- Industry: Marketing/Advertising
- Headquarters: Tokyo, Japan
- Website: https://crevo.jp
- Total disclosed funding: $11M
- Latest round: Series F (Sep 29, 2021)
- Investors on record: 13

## About

Based in Tokyo, Japan, and established in 2012, Crevo Inc., formerly known as PurpleCow, operates as a video crowdsourcing platform that produces videos for advertising and marketing. Crevo Inc. produces animation as well as live-action video production. 
Video production with a limited budget of 490,000 yen or less is centered on videos with a narrow message. In the case of animation, it is possible to create simple character illustrations or expressions using pictograms. In the case of live-action film, Crevo Inc. will handle editing after receiving a single interview and shooting material. Recommended for use in product / service introduction videos for website posting.
For video production with a budget of about 500,000 to 990,000 yen, in the case of animation, it is possible to produce with more design-rich illustrations. In the case of live-action, the client can shoot by interviewing multiple people, or by preparing a cast and shooting location. 
When the budget is about 1 to 2.99 million yen, the quality of animation and live-action changes drastically. In the case of animation, the client can assign a designer, request the production of an original character, or create a simple 3DCG. In the case of live-action, by increasing the shooting location and the number of shooting days, it is possible to produce close-knit documentary-style videos and series of videos with different situations. In addition, since Crevo Inc. arranges the cast and shooting location, it is possible to produce videos that better suit the production purpose. 
If the budget is over 3 million yen, the client can use various expression technologies, so the client can produce high-quality videos that can be used not only for web advertisements but also for TV commercials. In addition, Crevo Inc. will do total planning from the planning stage, including providing proposals. In the case of animation, it is also possible to create animation that makes full use of 3DCG. In the case of live-action, the client can create their own world view by paying attention to details such as cast, costumes, and lighting. It is also possible to combine live-action with CG and animation and shoot with a drone. 
Crevo Inc. will proceed with video production using the production management tool "VideoWorks Cloud" developed in-house. This service can collectively manage the functions required for creative production progress and production management, such as communication between related parties, file schedule management, etc. Crevo Inc. is also developing other services such as Video Works Agent, and Video Works.

## Funding rounds

- Series F, Sep 29, 2021, $4.5M — Mitsui Sumitomo Insurance Venture Capital, Axiom Asia Private Capital, Incubate Fund, Aizawa Asset Management
- Series E, May 26, 2020, $2.1M — Voyage Ventures, YMFG Capital, Kiraboshi Capital
- Series D, Sep 14, 2017, $3.1M — AG Capital, Mitsui Sumitomo Insurance Venture Capital, ITOCHU Technology Ventures, D4V
- Seed, Feb 25, 2015, $0.8M — B Dash Ventures, CyberAgent Capital
- Seed, Feb 8, 2013, $0.2M — Incubate Fund, East Ventures

## Investors

- Incubate Fund (https://capitalatlas.ai/funds/incubate-fund) — Seed, Series F
- East Ventures (https://capitalatlas.ai/funds/east-ventures) — Seed
- B Dash Ventures (https://capitalatlas.ai/funds/b-dash-ventures) — Seed
- CyberAgent Capital (https://capitalatlas.ai/funds/cyberagent-capital) — Seed
- AG Capital — Series D
- Mitsui Sumitomo Insurance Venture Capital (https://capitalatlas.ai/funds/mitsui-sumitomo-insurance-venture-capital) — Series D, Series F
- ITOCHU Technology Ventures (https://capitalatlas.ai/funds/itochu-technology-ventures) — Series D
- D4V (https://capitalatlas.ai/funds/d4v) — Series D
- Voyage Ventures (https://capitalatlas.ai/funds/voyage-ventures) — Series E
- YMFG Capital (https://capitalatlas.ai/funds/ymfg-capital) — Series E
- Kiraboshi Capital (https://capitalatlas.ai/funds/kiraboshi-capital) — Series E
- Axiom Asia Private Capital (https://capitalatlas.ai/funds/axiom-asia-private-capital) — Series F
- Aizawa Asset Management (https://capitalatlas.ai/funds/aizawa-asset-management) — Series F