# Credit Kudos

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/credit-kudos

- Industry: Software
- Headquarters: London, UK
- Website: www.creditkudos.com
- Total disclosed funding: $6.8M
- Latest round: Series C (Mar 30, 2020)
- Investors on record: 6

## About

Credit Kudos Limited is an innovative technology company that enhances the lending process through advanced credit assessment solutions, using real-time bank transaction data to improve creditworthiness evaluation.Founded in 2015, Credit Kudos Limited operates from London, UK, focusing on providing credit assessment solutions to financial institutions. The company was established by Freddy Kelly, who has a background in technology and finance. Credit Kudos has undergone strategic growth, culminating in a Series C funding round on March 23, 2022, where it raised GBP 5.070 mn led by Albion Capital. The total amount raised by the company to date stands at GBP 5.070 mn, with a current valuation of GBP 21.928 mn.Credit Kudos specializes in advanced credit assessment solutions aimed at enhancing the lending process for banks and financial service providers. Their core offering is a proprietary credit scoring platform that leverages real-time banking data to provide a comprehensive analysis of a borrower's creditworthiness, particularly benefiting underbanked populations with limited credit history. By utilizing Open Banking technology, they facilitate more informed lending decisions, addressing the growing demand for data-driven lending services across the UK and Europe.In the most recent financial year, 2023, Credit Kudos reported revenue of GBP 440,180.50 and an EBITDA of GBP 161,705.30. The company operates on a subscription-based revenue model, allowing financial institutions to access their credit assessment platform, thus establishing scalable partnerships that enhance clients' lending strategies through various subscription tiers.Looking ahead, Credit Kudos aims to expand its product offerings and enhance its platform capabilities to meet growing market demands. The company is also exploring opportunities for geographic expansion, particularly targeting additional regions within Europe by the end of 2024. Funding from the Series C round will be directed towards these new product developments and market-entry strategies. In March 2022, Credit Kudos was acquired by Apple Inc., a portfolio company of Sequoia Capital and Venrock, providing additional resources and support for their growth initiatives.

## Funding rounds

- Series C, Mar 30, 2020, $6.3M — Albion Capital, Ascension Ventures, TriplePoint Capital, Plug and Play, Entrepreneur First
- Seed, Aug 24, 2016, $0.5M — NFT Ventures

## Investors

- NFT Ventures (https://capitalatlas.ai/funds/nft-ventures) — Seed
- Albion Capital — Series C
- Ascension Ventures (https://capitalatlas.ai/funds/ascension-ventures) — Series C
- TriplePoint Capital (https://capitalatlas.ai/funds/triplepoint-capital) — Series C
- Plug and Play (https://capitalatlas.ai/funds/plug-and-play) — Series C
- Entrepreneur First (https://capitalatlas.ai/funds/entrepreneur-first) — Series C