# Crayon

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/crayon

- Industry: Software
- Headquarters: Boston, US
- Website: www.crayon.co
- Total disclosed funding: $31M
- Latest round: Series B (May 4, 2021)
- Investors on record: 10

## About

Based in Massachusetts, US, and founded in 2014, Crayon, Inc. is a market and competitive intelligence firm that helps companies monitor, evaluate, and act on what happens outside the company. Jonah Lopin, the CEO, and John Osborne, the CTO are the co-founders of the company. The company has around 100 employees as of 2021. In May 2021, the company raised USD 22 million Series B financing led by Baird Capital with participation from Baseline Ventures, Bedrock Capital, C&B Capital, and Oyster Funds.

The company's market intelligence platform helps monitor a competitor’s complete digital footprint, minimizes manual research, and offers real-time and actionable intel for every employee. The company's platform solutions identify strategic insights to inform executive and product direction. Its products include competitive intelligence, competitive analysis, email digests and alerts, sales battle cards, and types of market intelligence.

The company plans to use its total capital raised till May 2021, USD 38 million, to accelerate product development and expand its team.

## Funding rounds

- Series B, May 4, 2021, $22M — Baird Capital Partners, Croft & Bender, Baseline Ventures, Gaingels, Bedrock, Innovating Capital, Jere Doyle Enterprises
- Series A, Feb 6, 2019, $6M — Converge Venture Partners, Baseline Ventures, BoxGroup, Bedrock, Jere Doyle Enterprises
- Seed, Nov 10, 2016, $3.4M — Converge Venture Partners, Baseline Ventures, Founder Collective, BoxGroup

## Investors

- Converge Venture Partners (https://capitalatlas.ai/funds/converge-venture-partners) — Seed, Series A
- Baseline Ventures (https://capitalatlas.ai/funds/baseline-ventures) — Seed, Series A, Series B
- Founder Collective (https://capitalatlas.ai/funds/founder-collective) — Seed
- BoxGroup (https://capitalatlas.ai/funds/boxgroup) — Seed, Series A
- Bedrock (https://capitalatlas.ai/funds/bedrock) — Series A, Series B
- Jere Doyle Enterprises (https://capitalatlas.ai/funds/jere-doyle-enterprises) — Series A, Series B
- Baird Capital Partners (https://capitalatlas.ai/funds/baird-capital-partners) — Series B
- Croft & Bender — Series B
- Gaingels (https://capitalatlas.ai/funds/gaingels) — Series B
- Innovating Capital (https://capitalatlas.ai/funds/innovating-capital) — Series B