# Cortina

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/cortina

- Industry: Software
- Headquarters: New York, US
- Website: www.cortinaplatform.com
- Total disclosed funding: $6M
- Latest round: Seed (Feb 24, 2022)
- Investors on record: 4

## About

Based in New York, US, and founded in 2021, Cortina Inc., is a provider of a software platform, intended to help e-commerce brands expand their product offerings or sell complementary products on their own platforms while eliminating the need for inventory capital and related costs. In February 2022, the firm raised USD 6 million in seed funding led by new investor Point72 Ventures, with participation from other new investors, and as of March 2022, the company is being led by its co-founder and CEO, Keith George.

Cortina Inc. offers a software platform that allows e-commerce businesses and marketplaces to sell complementary goods and enhance product assortment without spending on inventory. The company’s platform allows businesses to connect directly with a network of vendors or suppliers, enabling them to sell vendor products on their websites, receive customer payment, and optimize profit by eliminating the need for up-front inventory costs.

Cortina Inc. intends to use the February 2022 funding to expand its product and team.

## Funding rounds

- Seed, Feb 24, 2022, $6M — Primary Venture Partners, Point72 Asset Management, AlleyCorp, Lorimer Ventures

## Investors

- Primary Venture Partners (https://capitalatlas.ai/funds/primary-venture-partners) — Seed
- Point72 Asset Management — Seed
- AlleyCorp — Seed
- Lorimer Ventures (https://capitalatlas.ai/funds/lorimer-ventures) — Seed