# Correlated Labs

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/correlated-labs

- Industry: Software
- Headquarters: Brooklyn, US
- Website: www.getcorrelated.com
- Total disclosed funding: $8.3M
- Latest round: Seed (Aug 4, 2021)
- Investors on record: 4

## About

Correlated Labs, Inc. specializes in providing a Revenue Expansion Platform that leverages artificial intelligence to optimize sales strategies by delivering actionable insights and data-driven recommendations to enhance customer engagement.Founded in 2020 in Brooklyn, US, Correlated Labs, Inc. focuses on improving sales efficiency through innovative technology. The company raised a total of USD 8.3 mn in Seed funding on August 4, 2021, co-led by NextView Ventures and Harrison Metal Capital, with participation from Apollo Project.Correlated offers a comprehensive Revenue Expansion Platform designed to enhance sales efficiency by utilizing artificial intelligence to analyze vast amounts of data. The core product tracks and identifies companies with the highest propensity to purchase a client’s products, allowing sales development representatives (SDRs), sales teams, and customer success (CS) teams to prioritize their outreach efforts effectively. By providing actionable insights into potential leads, including hidden intent signals and user behaviors, Correlated empowers its clients to engage with accounts that are either ready to buy, expand, or may be at risk of churn. The platform integrates seamlessly with CRM systems like HubSpot, enabling enriched lead scoring and workflow automation. Correlated targets a global market, serving businesses across various sectors that rely on data-driven sales strategies, aiming to optimize their customer acquisition and retention efforts.Correlated's revenue model is centered around subscription-based transactions, where clients gain access to its AI-powered insights and tools. Typically, clients subscribe to the platform for a specified term that provides them with various features, including customer lifecycle scoring and detailed analytics on product usage, marketing attribution, and billing information. The platform's pricing structure is designed to accommodate businesses of different sizes, allowing for scalable usage as client needs evolve. By partnering with organizations seeking to optimize their sales and marketing strategies, Correlated facilitates a direct B2B relationship that enhances transaction efficiency. The company’s service offerings, including its flagship Revenue Expansion Platform, represent a strategic investment for businesses looking to leverage data to drive sales growth.In August 2021, Correlated Labs, Inc. raised USD 8.3 mn in Seed funding to support their growth strategy, focusing on hiring across functions such as engineering and go-to-market initiatives. The company aims to expand its service offerings and enhance its product capabilities, although specific new product launches have not been detailed. Correlated also plans to explore new markets, targeting businesses globally that require data-driven sales strategies.

## Funding rounds

- Seed, Aug 4, 2021, $8.3M — NextView Ventures, Harrison Metal, Apollo Project
- Seed, Nov 11, 2020 — GoingVC

## Investors

- GoingVC (https://capitalatlas.ai/funds/goingvc) — Seed
- NextView Ventures (https://capitalatlas.ai/funds/nextview-ventures) — Seed
- Harrison Metal (https://capitalatlas.ai/funds/harrison-metal) — Seed
- Apollo Project — Seed