# CoreTrac

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/coretrac

- Industry: Software
- Headquarters: Austin, US
- Website: www.coretrac.com
- Total disclosed funding: $10M
- Latest round: Series B (Dec 1, 2009)
- Investors on record: 3

## About

Founded in 2002 and based in Texas, US, CoreTrac, Inc., formerly known as Sales Culture Integration Inc., operates as a developer of software for CRM and sales solutions for banks and credit unions. In October 2015, Aptean, a portfolio company of Vista Equity Partners, acquired CoreTrac, Inc.

CoreTrac provides Customer Relationship Management (CRM) solutions tailored for community banks and credit unions, facilitating customer experiences. The platform offers features like sales & marketing enablement, a unified customer view, and an action center, to enhance relationship-building, personalization, and revenue growth. The firm’s GenAI CoPilot, automates report analysis, offering time-saving insights for strategic decision-making. Moreover, the company's product, ResourceOne, enables marketing campaigns geared towards certain demographics and also helps employees create reports and measure goals and performance.

## Funding rounds

- Series B, Dec 1, 2009, $2.3M — Venrock, Covera Ventures, Globalscape, Inc.
- Series A, Nov 9, 2007, $8M — Venrock, Covera Ventures

## Investors

- Venrock (https://capitalatlas.ai/funds/venrock) — Series A, Series B
- Covera Ventures (https://capitalatlas.ai/funds/covera-ventures) — Series A, Series B
- Globalscape, Inc. — Series B