# Convert Group

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/convert-group

- Industry: Business Support Services
- Headquarters: Athens, Greece
- Website: www.convertgroup.com
- Total disclosed funding: $1.3M
- Latest round: Seed (Mar 5, 2020)
- Investors on record: 1

## About

Convert Group SA is an innovative company specializing in AI-driven platforms that enable data monetization for omnichannel retailers, providing valuable insights to support better market strategies and decision-making.Founded in 2014 in Athens, Greece, Convert Group SA specializes in AI-powered data monetization for omnichannel retailers. The company received EUR 1.20 mn in Seed funding on March 5, 2020, led by Uni.Fund. The founder, Panayotis Gezerlis, has experience in building impactful solutions within the retail technology sector. The company has successfully completed 2 deals to date.Convert Group provides an AI-powered all-in-one platform designed to facilitate data monetization for omnichannel retailers. Their offerings focus on actionable, real-time insights that help over 400 brands optimize their data, enhancing decision-making and collaboration. The platform tracks more than 2.3 billion line items and operates across 11 countries, enabling retailers to address thin profit margins and unlock new revenue streams by refining marketing strategies and personalizing customer experiences.In the most recent fiscal year of 2022, Convert Group reported a revenue of EUR 1,959,059. The EBITDA for the same year was EUR -1,351,970.4, reflecting the costs associated with their growth and operations as they establish a foothold in the market.Convert Group plans to leverage their recent Seed funding of EUR 1.20 mn to enhance their platform further and expand their market reach. They aim to introduce new features and tools that cater to the evolving needs of omnichannel retailers. Additionally, they have strategies in place to enter new geographic markets, although specific regions and timelines have yet to be disclosed. The investment will support product development and marketing initiatives to accelerate their growth trajectory.

## Funding rounds

- Seed, Mar 5, 2020, $1.3M — Uni.Fund

## Investors

- Uni.Fund (https://capitalatlas.ai/funds/uni-fund) — Seed