# Conductrics

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/conductrics

- Industry: Software
- Headquarters: New York, US
- Website: www.conductrics.com
- Total disclosed funding: $0.2M
- Latest round: Seed (Nov 1, 2012)
- Investors on record: 3

## About

Conductrics is a technology company specializing in a unified customer experience platform that enhances businesses' understanding of customer behaviors through experimentation and machine learning.Conductrics was founded by Matt Gershoff and Nathaniel Weiss, operating from its headquarters in New York, US. The company focuses on integrating A/B testing and predictive modeling to improve customer experiences. In November 2012, Conductrics raised USD 0.21 mn in Seed financing from K5 Ventures, which represents the total amount raised to date. Matt Gershoff serves as the CEO.Conductrics specializes in a unified customer experience platform that integrates experimentation, machine learning, and surveys. Its core offerings include A/B and multivariate testing capabilities, predictive audience modeling, and integration of Net Promoter Scores (NPS) into testing programs. This allows businesses to gain insights into customer satisfaction and drive improvements across various industries, including e-commerce and digital marketing.Conductrics generates revenue through a subscription-based model, where clients access a comprehensive suite of tools for A/B testing and analytics. The pricing plans accommodate varying business sizes, providing tailored solutions that include advanced features such as machine learning-driven audience predictions and integrated market research capabilities. Their flagship services focus on A/B testing and customer survey integration, central to enhancing customer engagement.Following the funding round in November 2012, Conductrics aims to leverage the USD 0.21 mn raised to develop new products and enhance existing features. The company is also focused on expanding its market presence in North America and Europe, targeting additional geographical regions by 2024 to broaden its client base and increase service adoption.

## Funding rounds

- Seed, Nov 1, 2012, $0.2M — K5 Ventures
- Seed, Jan 1, 2012 — Techstars, Right Side Capital Management

## Investors

- Techstars (https://capitalatlas.ai/funds/techstars) — Seed
- Right Side Capital Management (https://capitalatlas.ai/funds/right-side-capital-management) — Seed
- K5 Ventures (https://capitalatlas.ai/funds/k5-ventures) — Seed