# CompariSure Financial Services (Pty)

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/comparisure-financial-services-pty

- Industry: Insurance
- Headquarters: Cape Town, South Africa
- Website: www.comparisure.co.za
- Latest round: Seed (Aug 1, 2019)
- Investors on record: 3

## About

CompariSure Financial Services (Pty) Ltd specializes in digital communication solutions, providing advanced messaging platforms that facilitate seamless interactions between businesses and their customers across various sectors.Founded in 2017 and headquartered in Cape Town, South Africa, CompariSure Financial Services (Pty) Ltd operates under the brand rather.chat, offering digital communication solutions. The company has executed a total of 3 deals, with the most recent deal occurring on January 26, 2022, where it raised USD 980,000 in venture funding co-led by 4Di Capital and HAVAÍC. The company was founded by a team of individuals passionate about enhancing digital communication.CompariSure, now operating under the brand rather.chat, offers a range of innovative digital communication solutions designed to enhance user interaction in various contexts. Their primary product is a chat platform that enables real-time messaging, facilitating seamless communication for businesses and their customers. This platform is tailored for customer service, sales, and support, providing businesses with essential tools to engage effectively with end-users. rather.chat services a diverse clientele, including small to medium-sized enterprises (SMEs) and large corporations across industries such as e-commerce, retail, and technology, and is available in multiple geographical markets, including North America, Europe, and parts of Asia.The revenue model for rather.chat is structured around subscription-based services, allowing clients to access various tiers of features based on their needs. Businesses engage with the platform through monthly or annual subscription plans, which provide access to core functionalities such as analytics, integrations, and customization options. Transactions are primarily B2B, ensuring predictable revenue streams for the company. The service caters to organizations of varying sizes, with flexible options that support both small startups and established enterprises.Following the most recent funding round on January 26, 2022, where CompariSure Financial Services (Pty) Ltd raised USD 980,000, the company plans to utilize this capital to drive further expansion in the South African market. The company is exploring growth opportunities beyond financial services for its proprietary chatbot technology, aiming to broaden its application across different sectors.

## Funding rounds

- Seed, Aug 1, 2019 — 4Di Capital, Allan Gray Proprietary Limited, Umkhathi Wethu

## Investors

- 4Di Capital (https://capitalatlas.ai/funds/4di-capital) — Seed
- Allan Gray Proprietary Limited — Seed
- Umkhathi Wethu (https://capitalatlas.ai/funds/umkhathi-wethu) — Seed