# Clozette Pte

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/clozette-pte

- Industry: Software
- Headquarters: Singapore, Singapore
- Website: www.clozette.co
- Total disclosed funding: $5.4M
- Latest round: Series B (Nov 16, 2017)
- Investors on record: 3

## About

Clozette Pte Ltd is a digital content and social commerce platform that connects beauty and lifestyle brands with consumers, leveraging user-generated content to enhance brand visibility and engagement.Clozette Pte Ltd, founded in 2010 in Singapore, operates in the beauty and lifestyle sector, providing a platform that connects brands with consumers through social media. The company has successfully executed 4 deals, with its most recent funding round being Series C on May 21, 2021. The funding led by Cool Japan Fund raised USD 2.63 mn, bringing the total amount raised to USD 2.63 mn and valuing the company at USD 21.19 mn post-money. The firm was co-founded by Cheryl Tan and Kersie Koh, who have a background in digital marketing and content creation.Clozette Pte Ltd specializes in social commerce within the beauty and lifestyle sectors, focusing on delivering user-generated content to enhance consumer engagement. Their offerings include a digital platform that enables brands to showcase their products, while consumers can discover beauty and lifestyle trends. The platform targets various demographics within the Asia-Pacific region, particularly in Singapore, Malaysia, the Philippines, Indonesia, and Japan, where it connects users with relevant brand content and products.In 2022, Clozette Pte Ltd reported a revenue of USD 9,425,605.60, while also recording an EBITDA of USD -930,417.50 for the same year. Revenue is generated through a combination of direct-to-consumer sales and partnerships with brands, facilitating both subscription and one-time purchases.Clozette Pte Ltd plans to utilize its recent Series C funding of USD 2.63 mn to enhance its platform and expand its product offerings. The company aims to introduce new features tailored towards improving user interactivity and engagement by late 2023. Additionally, they are targeting expansion into new markets, with a focus on increasing their presence in Thailand and Vietnam by 2024. The recent funding will support these initiatives, aiming to bolster their market position and drive further growth.

## Funding rounds

- Series B, Nov 16, 2017, $3.7M — Walden Catalyst, Phillip Private Equity, Pointbreak
- Series A, Aug 11, 2010, $1.7M — Walden Catalyst

## Investors

- Walden Catalyst (https://capitalatlas.ai/funds/walden-catalyst) — Series A, Series B
- Phillip Private Equity (https://capitalatlas.ai/funds/phillip-private-equity) — Series B
- Pointbreak (https://capitalatlas.ai/funds/pointbreak) — Series B