# Cloud Paper

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/cloud-paper

- Industry: Forestry & Timber
- Headquarters: Seattle, US
- Website: www.cloudpaper.co
- Total disclosed funding: $3M
- Latest round: Seed (Sep 22, 2020)
- Investors on record: 3

## About

Based in the US, Cloud Paper, Inc. specializes in eco-friendly bamboo-based paper products, providing sustainable alternatives to traditional paper goods while addressing environmental concerns.Cloud Paper, Inc. is a company focused on producing bamboo-based paper products. Founded in 2019 in Seattle, US, by Austin Watkins and Ryan Fritsch, it has successfully raised USD 4.00 mn in funding, with its most recent deal occurring on November 29, 2021, led by investors including Bezos Expeditions, Presight Capital, and Time Ventures.Cloud Paper specializes in providing eco-friendly bamboo-based paper products, including toilet paper, paper towels, and facial tissues. The company's offerings are designed to be 100% plastic and toxin-free, addressing environmental concerns related to traditional paper production and its impact on deforestation. Their bamboo is sourced from responsibly-managed forests, certified by the Forest Stewardship Council (FSC), ensuring sustainable practices. The products are marketed primarily to environmentally conscious consumers and businesses looking to reduce their ecological footprint. Cloud Paper's products are available in various geographical markets, notably the United States, targeting individual households, retailers, and businesses committed to sustainable practices.The revenue model of Cloud Paper is centered around direct-to-consumer sales as well as B2B transactions, with a focus on subscription services and wholesale partnerships. Customers can opt for auto-ship options or one-time purchases of their products, with specific pricing structures like USD 39.99 for a pack of 24 rolls of bamboo toilet paper or USD 10.99 for three dishcloths. This pricing strategy encourages bulk purchasing and repeat business. The company positions its flagship products as high-quality alternatives to traditional paper goods, appealing to a diverse clientele that includes eco-conscious families and environmentally focused businesses. Revenue is generated through individual transactions as well as ongoing subscription models, enhancing customer loyalty while promoting sustainable consumption practices.In November 2021, Cloud Paper, Inc. raised USD 4.00 mn in venture funding from new investors Bezos Expeditions, Presight Capital, and Time Ventures. The company intends to use this funding to expand its product line and start commercial applications for its products. Plans for future growth include the introduction of new eco-friendly products and expanding into additional markets, although specific regions and timelines have yet to be disclosed.

## Funding rounds

- Seed, Sep 22, 2020, $3M — Greycroft, Muse Capital, FootPrint Coalition

## Investors

- Greycroft (https://capitalatlas.ai/funds/greycroft) — Seed
- Muse Capital (https://capitalatlas.ai/funds/muse-capital) — Seed
- FootPrint Coalition (https://capitalatlas.ai/funds/footprint-coalition) — Seed