# Close

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/close-b-v

- Industry: Software
- Headquarters: Amsterdam, Netherlands
- Website: www.thecloseapp.com
- Total disclosed funding: $3.4M
- Latest round: Seed (Apr 3, 2019)
- Investors on record: 1

## About

Close B.V. develops in-app messaging solutions that enhance user engagement and facilitate personalized communication within customer applications, primarily through its Close SDK.Founded in 2017, Close B.V. is based in Amsterdam, Netherlands, and specializes in providing messaging solutions for businesses. The company raised EUR 3 million in Seed funding on April 3, 2019, led by Disruptive Technology Ventures. No significant pivots or changes in strategy have been reported.Close offers a comprehensive suite of in-app messaging solutions designed to enhance user engagement and facilitate personalized communication within customer applications. The core offering is the Close SDK, which allows businesses to integrate a tailored messaging platform directly into their mobile apps, enabling real-time conversations with users. The functionality of the SDK includes hyper-personalized messaging, automated engagement workflows, and interactive surveys that yield high response rates. These solutions target various use cases such as upselling, cross-selling, customer support, and data collection, ultimately driving increased engagement and sales conversions. Close serves a diverse clientele spanning international markets, providing multilingual support to meet the needs of users in regions such as Europe, Asia, and North America.Close generates revenue primarily through subscription-based models associated with its in-app messaging solutions, including the Close SDK and the White Label app. Businesses pay for access to these services, typically structured around tiered pricing plans that offer varying levels of functionality and support. The firm’s offerings cater to a range of businesses from small enterprises to large corporations, facilitating transactions that involve both B2B and direct-to-consumer interactions. Clients leverage Close's tools to create customized communication channels and improve customer experiences, which in turn allows for enhanced data collection and market research capabilities. Specific financial terms regarding pricing plans and product costs have not been disclosed.Close B.V. plans to utilize the EUR 3 million raised in Seed funding to enhance its product offerings and expand into new markets. The funding will support the development of new features within the Close SDK and the introduction of additional messaging capabilities. The company aims to target expansion into markets in Europe and North America over the next two years.

## Funding rounds

- Seed, Apr 3, 2019, $3.4M — Disruptive Technology Ventures

## Investors

- Disruptive Technology Ventures (https://capitalatlas.ai/funds/disruptive-technology-ventures) — Seed