# Cleverman

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/cleverman

- Industry: Consumer Products
- Headquarters: New York, US
- Website: www.becleverman.com
- Total disclosed funding: $1.8M
- Latest round: Seed (Apr 1, 2023)
- Investors on record: 2

## About

Based in NewYork, US, and founded in 2018 by Carlos Barreto, BICA BEAUTY LLC doing business as Cleverman, offers customized male grooming products, such as hair and beard color. In April 2023, Cleverman raised USD 1.8 million in seed funding led by returning investor L'ATTITUDE Ventures, with participation from new investor Fab Ventures and individual investors.

The company offers customized hair and beard colors, tools, and techniques for nourishing hair and beard. The hair dye kits also come complete with hair and beard care, applicators, and tools that work together to restore the look and health of hair. The brand's customized hair and beard dye products come in combinations of nourishing formulas generated by its 3-minute personalized quiz that helps consumers find tailor-made colors, tools, and techniques to meet their personal care goals.

## Funding rounds

- Seed, Apr 1, 2023, $1.8M — Fab Co-Creation Studio, L'ATTITUDE Ventures

## Investors

- Fab Co-Creation Studio (https://capitalatlas.ai/funds/fab-co-creation-studio) — Seed
- L'ATTITUDE Ventures (https://capitalatlas.ai/funds/l-attitude-ventures) — Seed