# Cleevo

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/cleevo

- Industry: Retail
- Headquarters: Nashik, India
- Website: www.getcleevo.com
- Total disclosed funding: $1M
- Latest round: Seed (May 29, 2025)
- Investors on record: 3

## About

Based in India, Cleevo specializes in eco-friendly cleaning solutions aimed at reducing plastic waste and promoting sustainability in household cleaning products. Their innovative approach offers convenience and effectiveness for consumers.Cleevo is an Indian company based in Nashik that focuses on providing eco-friendly cleaning solutions. Founded in 2023, the company has successfully completed one deal, raising USD 1.000 mn in Seed funding by May 2025, led by Eternal Capital. The founder's prior history is not specified, and there are no known pivots or subsidiaries.Cleevo specializes in eco-friendly cleaning solutions designed to minimize plastic waste and promote sustainability in household cleaning. The company's core product offerings include a variety of cleaning solutions such as floor cleaners, dishwash liquids, and all-purpose cleaners, which utilize innovative concentrated formulas that require no water for activation. This approach reduces shipping costs and environmental impact while providing a convenient and effective cleaning experience for end-users. Cleevo targets environmentally conscious consumers, families with children and pets, and individuals seeking non-toxic cleaning alternatives, marketing primarily in urban areas across major markets in India and Southeast Asia.Cleevo generates revenue through direct-to-consumer sales, primarily via online platforms. Customers can purchase individual cleaning solutions or bundled product combinations at set prices. Flagship products like the Floor Cleaner Combo and All Purpose Cleaner Combo are each priced at ?299, while refill packs such as the Mega Saver Refill Pack are priced at ?549. The company's revenue model emphasizes affordability and accessibility, aligning with the growing trend of eco-conscious consumerism.In May 2025, Cleevo raised USD 1.000 mn in Seed funding, led by Eternal Capital with participation from ZeCa Ventures and DeVC. The company plans to utilize these funds to expand manufacturing capacity, invest in research and development, and grow both digital and B2B distribution. Upcoming plans include the launch of new eco-friendly products and expansion into additional markets in Southeast Asia by the end of 2025.

## Funding rounds

- Seed, May 29, 2025, $1M — DeVC, Sadev Ventures, ZeCa Ventures

## Investors

- DeVC (https://capitalatlas.ai/funds/devc) — Seed
- Sadev Ventures (https://capitalatlas.ai/funds/sadev-ventures) — Seed
- ZeCa Ventures (https://capitalatlas.ai/funds/zeca-ventures) — Seed