# CITYROW Interactive

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/cityrow-interactive

- Industry: Travel & Leisure
- Headquarters: New York, US
- Website: www.cityrow.com
- Total disclosed funding: $5.8M
- Latest round: Series A (Jul 14, 2021)
- Investors on record: 4

## About

Founded in 2012 and based in New York, US, CITYROW Interactive, LLC operates boutique fitness studios for cardio and strength training. In 2018, The company launched a subscription-based smart and omnichannel fitness platform for at-home fitness training. CEO Ms. Helaine Knapp founded the company and has raised venture capital funding from private equity investors, including Betaworks Ventures Management and The Fund. In July 2021, JW Asset Management led a USD 12 million Series A funding for CITYROW Interactive, LLC. In January 2024, WaterRower, Inc. acquired CITYROW Interactive, LLC for an undisclosed amount.

The company's development team provides CITYROW Max and Classic Rowers, a fitness machine designed with a subscription-based app to track metrics and stream a library of more than 700 fitness classes for at-home and in-studio cardio and strength training.

CITYROW Interactive, LLC generated a 375% revenue growth in FY 2020-2021.

The company plans to use the July 2021 funding to enhance its at-home digital platform, launch live-streaming classes, and expand its company-owned and franchise studio model.

## Funding rounds

- Series A, Jul 14, 2021, $5.8M — JW Asset Management, K2 Global, SOL Global Investments
- Seed, May 23, 2018 — Everywhere Ventures

## Investors

- Everywhere Ventures (https://capitalatlas.ai/funds/everywhere-ventures) — Seed
- JW Asset Management (https://capitalatlas.ai/funds/jw-asset-management) — Series A
- K2 Global (https://capitalatlas.ai/funds/k2-global) — Series A
- SOL Global Investments (https://capitalatlas.ai/funds/sol-global-investments) — Series A