# Citizenme

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/citizenme

- Industry: Internet
- Headquarters: London, UK
- Website: www.citizenme.com
- Total disclosed funding: $2M
- Latest round: Seed (Aug 25, 2021)
- Investors on record: 4

## About

Citizenme Ltd operates a zero-party data platform, allowing consumers to manage their personal data while offering businesses valuable insights. The company focuses on ethical data exchanges to foster trust and transparency.CitizenMe Ltd was founded in 2013 and is headquartered in London, UK. The company provides a platform that empowers users to control their personal data. Stjohn Deakins serves as both the CEO and founder, who has previously established other ventures. In August 2021, Citizenme Ltd successfully raised GBP 1.46 million in a Seed funding round led by North-East Venture, with contributions from 1818 Venture Capital, Mercia Asset Management, and the European Regional Development Fund. This funding marks the total amount raised by the company at GBP 1.46 million, with a current valuation of GBP 5.461 million.CitizenMe operates a zero-party data platform that empowers individuals to control their personal data while enabling businesses to gain valuable insights. The core offering is an app that allows users to store their data securely on their own devices, share it selectively, and receive benefits in return. The platform facilitates ethical data exchanges by connecting consumers and organizations, promoting trust and transparency in data usage. Released in 2014 and continuously enhanced, CitizenMe’s app has evolved to support over 500,000 users, targeting markets in North America, Europe, and Asia. The end user base includes individual consumers who seek greater control over their data, as well as businesses and organizations looking for ethically sourced consumer insights to inform decision-making and policy development.CitizenMe generates revenue through partnerships with businesses and organizations that license its technology stack for access to anonymized consumer insights. The transaction structure primarily involves B2B collaborations where firms pay for access to the platform’s data exchange capabilities. Clients benefit from a healthier information economy by obtaining deeper insights while adhering to ethical data standards. The revenue model is built around subscriptions and licensing agreements that enable organizations to utilize the insights derived from the zero-party data shared by users in the app.In August 2021, Citizenme Ltd raised GBP 1.46 million in Seed funding, which will be utilized to enhance its AI capabilities and expand its global presence, particularly in the US market. The company aims to develop new products and features to further improve its platform and is actively targeting growth in North America, Europe, and Asia.

## Funding rounds

- Seed, Aug 25, 2021, $2M — Mercia Asset Management, European Regional Development Fund, North-East Venture, 1818 Venture Capital

## Investors

- Mercia Asset Management (https://capitalatlas.ai/funds/mercia-asset-management) — Seed
- European Regional Development Fund — Seed
- North-East Venture (https://capitalatlas.ai/funds/north-east-venture) — Seed
- 1818 Venture Capital (https://capitalatlas.ai/funds/1818-venture-capital) — Seed