# Cinch Solutions

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/cinch-solutions

- Industry: Software
- Headquarters: Salt Lake City, US
- Website: https://cinch.io/
- Total disclosed funding: $2.9M
- Latest round: Seed (Dec 7, 2021)
- Investors on record: 3

## About

Based in Utah, US, and founded in 2004, Cinch Solutions, Inc. operates as a marketing technology company that offers data-driven marketing solutions for auto shops. The company was founded by its CEO, Justin Rae, Jared Rich, and Chris London. In December 2023, Cinch Solutions, Inc. raised an amount of USD 7.5 million in venture funding from unspecified investors.

Cinch offers a platform solution that combines a Customer Data Platform (CDP) with Omnichannel Marketing capabilities. The core features of the platform include centralized real-time data management, 360-degree customer profiles, targeted customer segmentation based on behavior, automated omnichannel marketing strategies, reputation management tools, and attribution and reporting functionalities. The company provides customized solutions for businesses of different sizes, including local businesses needing expanding markets, franchises seeking centralized management tools, multi-location businesses aiming for consistent branding, and large operations in need of automated customer experience.

Cinch generates revenue primarily through its platform subscription model, offering businesses access to its suite of tools and services for managing customer data and executing omnichannel marketing campaigns. The company's revenue stream is also generated by partnerships, case studies, and ongoing engagement with a customer base across different industries and business sizes.

The company plans to invest in further integrations, data science, and artificial intelligence to improve data hygiene and customer segmentation capabilities.

## Funding rounds

- Seed, Dec 7, 2021, $2.9M — Cultivation Capital, Lionel Partners
- Seed, date not disclosed — Kickstart

## Investors

- Kickstart (https://capitalatlas.ai/funds/kickstart) — Seed
- Cultivation Capital (https://capitalatlas.ai/funds/cultivation-capital) — Seed
- Lionel Partners — Seed