# Cellar Insights

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/cellar-insights

- Industry: Industrial Machinery
- Headquarters: Calgary, Canada
- Website: www.cellarinsights.com
- Latest round: Seed (Sep 8, 2025)
- Investors on record: 3

## About

Based in Canada, Cellar Insights Inc. is an agricultural technology company specializing in advanced remote monitoring solutions for potato storage, focusing on crop yield preservation through innovative tools and data analytics.Cellar Insights Inc. was founded in 2023 and is headquartered in Calgary, Canada. The company is dedicated to enhancing agricultural practices with technology specifically crafted for potato storage. The founder's history is not detailed in available resources.Cellar Insights specializes in providing advanced remote monitoring solutions specifically designed for potato storage. Their core product leverages artificial intelligence to detect early signs of rot and other adverse storage conditions that threaten crop yield and quality. By utilizing smart sensors and data analytics, the company enables growers to monitor storage environments in real-time, offering actionable insights that help prevent crop loss. The primary customer base includes potato growers and agricultural businesses in North America, especially in regions like Alberta and New Brunswick.Cellar Insights generates revenue through a subscription-based model that allows clients to access their remote monitoring services. Customers, primarily potato growers, enter into agreements that typically involve regular payments for continuous access to the monitoring platform and related support services. The transaction structure is primarily B2B, focusing on partnerships with agricultural businesses that require consistent and reliable crop monitoring solutions. While specific pricing details are not disclosed, the subscription model likely offers tiered options based on the scale of operations and the number of monitoring units deployed, supporting sustainable practices in the agricultural sector. In January 2026, Cellar Insights Inc. raised USD 500,000 in venture funding from Thrive. The company plans to use the January 2026 funding to scale its smart potato storage monitoring technology, expand deployments across North America, and accelerate commercialization to reduce post-harvest losses.

## Funding rounds

- Seed, Sep 8, 2025 — Yaletown Partners, Tall Grass Ventures, UCeed Haskayne Student Fund

## Investors

- Yaletown Partners (https://capitalatlas.ai/funds/yaletown-partners) — Seed
- Tall Grass Ventures (https://capitalatlas.ai/funds/tall-grass-ventures) — Seed
- UCeed Haskayne Student Fund (https://capitalatlas.ai/funds/uceed-haskayne-student-fund) — Seed