# Causal

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/causal

- Industry: Software
- Headquarters: Claymont, US
- Website: www.causal.app
- Total disclosed funding: $24M
- Latest round: Series A (Mar 25, 2022)
- Investors on record: 4

## About

Based in London, UK, Causal, Inc. is a financial platform that simplifies financial management for startups, providing a comprehensive suite of tools for forecasting, budgeting, and reporting.Causal, Inc. offers a financial platform tailored for startups, focusing on financial statements, forecasts, and scenario planning. Founded in 2019 in London, UK, by Lukas Köbis and Taimur Abdaal, the company has raised GBP 15.000 mn in a SERIES A funding round led by Accel and Coatue Management, among others. In total, the company has completed 5 deals, with the most recent deal date being October 31, 2024.Causal is a financial platform designed specifically for startups, offering a suite of services that includes financial statements, Annual Recurring Revenue (ARR) reporting, forecasts, budgets, and scenario planning, all consolidated in one location. The platform enables users to pull historical financial data directly from accounting software such as QuickBooks and Xero, allowing for in-depth analysis of transactions without the need to navigate multiple browser tabs. Customers can also connect to Stripe, facilitating real-time access to key metrics while providing customizability for individual business needs. Causal targets a diverse client base, including SaaS companies and startups, primarily in North America and Europe, by addressing vital financial management challenges and streamlining the forecasting process. The platform's templates and functionalities are tailored to meet the specific needs of businesses, enhancing their financial planning capabilities and improving decision-making processes.Causal generates revenue through a subscription-based model, where users can access its platform for a defined fee. The service is structured to cater to B2B clients, particularly startups and small to medium-sized enterprises, who rely on Causal for their financial modeling and reporting needs. Clients typically subscribe to various pricing plans that grant them access to the platform's features, including customizable reporting and scenario analysis tools. These plans are designed to scale according to the size and requirements of the business, ensuring that clients can effectively manage their financial operations without incurring unnecessary costs. Causal’s offerings include flagship features that enhance user experience by automating complex financial processes, ultimately aiding companies in their financial planning and operational efficiency.In October 2024, Causal, Inc. was acquired by LucaNet AG, a portfolio company of Hg, which will enhance LucaNet AG's tooling capabilities and operational solutions. Although specific upcoming product launches have not been detailed, the acquisition is likely to facilitate further development in Causal's service offerings. The company aims to leverage recent funding to strengthen its position in the market and explore expansion into new geographic regions to better serve its diverse client base.

## Funding rounds

- Series A, Mar 25, 2022, $20M — Accel, Coatue Management
- Seed, Apr 21, 2021, $4.2M — Accel, Coatue Management, Passion Capital, Verissimo Ventures

## Investors

- Accel (https://capitalatlas.ai/funds/accel) — Seed, Series A
- Coatue Management (https://capitalatlas.ai/funds/coatue-management) — Seed, Series A
- Passion Capital — Seed
- Verissimo Ventures (https://capitalatlas.ai/funds/verissimo-ventures) — Seed
